Invent Anything™

Invent Anything™

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Invent Anything™ episodes

  • Avoid Patent Infringement with Freedom to Operate | Invent Anything with John Cronin Episode 14

    In this episode, we'll cover freedom to operate (FTO), what it is and the many strategies that you can use to gain leverage for your company. Learn secrets very few companies know, and more importantly, learn how to protect your company from patent lawsuits. FTO will also let you know more about your competitor to build better products and services at very low costs. Topics covered in this episode include:

    1. What is freedom to operate?
    2. What are the next steps if there is an FTO risk?
    3. Things that you can do if there is FTO risk. What are the tactics you can use?
    4. How can you leverage FTO in your company?
    5. How to build what you learn from FTO into your product development or IP strategy
    6. The future of FTO
    7. 31 min
    8. Invention vs. Innovation – What’s the Difference? | Invent Anything with John Cronin Episode 13

      Invention is the key tool driving innovation. In this episode, John provides a clear differentiation of invention and innovation that, once understood, could transform your business. Very few people understand this critical distinction. Why do innovation programs fail, even when they are well funded? What is the missing link between invention and innovation that can drive major breakthroughs in technology? This episode is perfect for managers who drive invention and innovation in their companies. 

      Topics covered in this episode also include: 

      1. Why is this discussion even needed? 
      2. How companies struggle with innovation 
      3. Tools & Processes of Innovation 
      4. Invention Definition 
      5. Why companies struggle with invention 
      6. Invention Tools & Processes 
      7. Invention is the Key Tool Set of Innovation
      8. 34 min
      9. The Secret Weapon of IP: Enabled Publications | Invent Anything with John Cronin Episode 12

        In this episode you will learn everything you need to know about enabled publications. Often erroneously called "defensive publications," Enabled Publications offer a secret and powerful weapon in your IP arsenal. Learn about enabled publications, what they can do, how to document them, and how to use them to create the cheapest and most powerful "weapon" in the IP strategy. Learn this and your likely to improve the value of your current and future IP portfolio enormously and again, as crazy as it may sound, at extremely low cost. Topics discussed include:

        1. History of Enabled Publications
        2. Definition of Enabled Publications
        3. How Enabled Publications are different from other publications
        4. Documenting Enabled Publications
        5. IP Strategies using Enabled Publications
        6. The Future of Enabled Publications
        7. 27 min
        8. Using Trade Secrets to Create Tremendous Value | Invent Anything with John Cronin Episode 11

          In this episode, John unveils the power of trade secrets for your business. This episode answers questions like: what are trade secrets? How do you protect trade secrets? How to leverage trade secrets in business? And even, how to create new trade secrets for your business. 

          The topic areas include: 

          1. Defining Trade Secrets 
          2. How to protect trade secrets Inventing 
          3. Trade secrets for value 
          4. Patent part and trade secret part 
          5. Trade Secret Audit 
          6. Trade Secrets and the Courts 
          7. Trade Secrets, Blockchain, and cyber security
          8. 33 min
          9. 6 Ways of Making Money with Patents | Invent Anything with John Cronin Episode 10

            In today’s episode, we will learn the six ways to make money with patents. Patents are expensive to obtain, and many inventors and executives want to maximize their ROI from intellectual property. Depending on your situation, one or more specific approaches to earning income from your patents may be appropriate. We will reveal novel strategies to help you get the most out of your patent portfolio with several paths to monetization. These paths include:

            1. Litigation
            2. Licensing
            3. How to get more money out of gross margins
            4. Enhancing brand value and marketing using patents
            5. Contractual Value and Transaction Leverage
            6. How to price in the value of IP into the stock of your company
            7. 27 min
            8. How to raise money and increase valuation using IP | Invent Anything with John Cronin Episode 9

              In this episode, we will discuss raising more money at a higher valuation using intellectual property. CEOs, founders, CTOs, etc., who are considering raising money may consider using a unique strategy of leveraging IP to tell a better story to investors. We will discuss the meaning of intellectual property followed by the six ways to monetize intellectual property. We will answer the following questions related to IP and fundraising:

              • How to determine the value of your IP?
              • Why do investors consider IP valuable?
              • Why should I invest in patents as the CEO?
              • How to assess your current IP position?
              • How can you expand your IP positions beyond that so investors can take notice?
              • How many patents do you need?
              • How to tell investors an IP story to help me raise money?
              • 31 min
              • How To Get A Patent On Your Invention | Invent Anything with John Cronin Episode 8

                In this episode, John discusses how to get a patent on your invention. This episode covers everything you need to know to get your first patent. You’ll learn how to choose a patent attorney or a patent agent, how to prepare you invention for patent documentation, how to ensure your application will be granted, and how to get the most out of your investment in intellectual property. Additional topics in this episode include: 

                • Patent trapdoors – what can go wrong when you file for a patent?
                • Office actions – Working with your patent attorney to answer rejections from the examiner
                • Continuations and divisional patent applications – decisions to make when you receive a notice of allowance
                • Patent filing fees – how to get the most out of your IP budget
                • 26 min
                • Enablement for Patents and Intellectual Property | Invent Anything with John Cronin Episode 6

                  In this episode, John discusses the technical details behind the process of 'enablement' - taking the invention from the conceptual stage to describing how it will work in practice. Topics covered include the many perspectives - from manager buy-in, to patent attorneys and patent examiners. In the conclusion, John discusses enablement in terms of an actual patent for a practical example.  

                  Link to Patent Discussed in the video: https://patents.google.com/patent/US9429350B2/en 

                  For more information see: http://ipcg.com/blog

                  19 min
                • Types of Creativity: Continuous Improvement | Invent Anything with John Cronin Episode 5

                  How can you take an invention from the early idea stage to something that will work and have value? In this episode, John discusses many tools that can be used for continuous improvement thinking. By using a methodological approach to identify areas where an invention needs improvement, teams and individuals can use several tools to continuously improve ideas. 

                  • Tool 1 - Action, Owner, Date
                  • Tool 2 - Input / Output
                  • Tool 3 - Brain Writing
                  • Tool 4 - S.C.A.M.P.E.R.
                  • Tool 5 - Opposites
                  • By mastering these tools, you can take any idea to the next level with many improvements.

                    27 min

                  About Invent Anything™

                  From the publisher's feed

                  In this series, John Cronin and Seth Cronin share insights relating to invention, creativity, and intellectual property. These insights were collected over 17 years at IBM (John became its top…