Inventing The Future

Inventing The Future

By Julian AlvarezBusinessEntrepreneurship
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Inventing The Future episodes

  • #6: From College Dropout to CEO of 31 Person Company at 23 w/ Swish Goswami, Founder & CEO of Trufan
    Swish Goswami is a 23-year-old Canadian Entrepreneur, Speaker, and Investor. He is the CEO and Founder of Trufan, a social intelligence platform that empowers brands and Influencers to make smarter marketing decisions through the power of data. Trufan has made two acquisitions, raised over $4.1 million, and their clients range from Samsung, Netflix, NBA, and NFL to a plethora of small to medium-sized businesses. Swish is an advisor and investor for social media companies and he has amassed notable accolades within Canadian Entrepreneurship.
    ❗ What is the PROBLEM that Trufan is solving?
    The old channels through which brands collect data are dying. Slowly but surely, the third-party data (data owned by companies like Facebook) market is deprecating in front of our eyes. Here are some examples that highlight the severity of the problem...
    By the end of 2022, trillions of dollars worth of data across Firefox, Chrome, and Safari will cease to exist because 3rd party cookies across these browsers is going away
    With the release of Apple’s iOS 14 update, the new privacy rules are going to wipe out an 80-billion-dollar mobile ad tracking market overnight.
    The GDPR and CCPA (data privacy laws) are wreaking havoc on marketers that are looking to advertise with Instagram and Facebook.
    Therefore, first-party data is increasingly important. People need true ownership over their audience data, for use whenever and wherever they please. Dependency on companies like Facebook and Google are not viable long-term solutions.
    🛠️ What is Trufan’s SOLUTION?
    Trufan is a social intelligence platform that empowers businesses of any size to make smarter marketing decisions. Trufan enables brands and influencers to identify their most engaged and valuable followers so that they can better understand their audience and therefore market their products/services more effectively.
    Trufan has built a platform that democratizes data so that brands and influencers get true ownership of their data. This means that the brands do not have to rely on Facebook or Instagram every time they want to reach their audience.
    With this data, brands and influencers can generate segments of their followers on a granular level, based on a criterion of interest.
    Trufan organizes data in such a user-friendly way so that anyone (not just data scientists) can use this data in a meaningful way.
    Trufan’s mission is to “democratize social data and to give SMBs access to data only big brands previously had access to.”
    5 Value Bombs
    In navigating your product roadmap, offer a listening ear to your customers directly. What is on their mind, what are they concerned with, and what other problems can you solve for them?
    3 Value Bombsomponent is essential. Many people enter entrepreneurship with the hopes of realizing dreams of fame or wealth. It's easier to overcome failure when you relish the process
    A network is a modern-day safety net. You can fall back on your network to protect you. Vulnerability is so relatable and can function as a gateway for audience growth.
    Swish Goswami’s LinkedIn
    Trufan’s Website
    Trufan’s Instagram
    Visit inventingthefuture.ai for the full show notes and for a transcript of this conversation.
    44 min
  • #5: Solving the Housing Crisis With Daniel Dubois, the President & Co-Founder of Key
    “Ideas typically come from taking two seemingly unrelated objects and bringing them together to create something magical.” - Daniel Dubois

    Daniel Dubois is the Co-Founder and President of Key, a serial entrepreneur, and an adventure seeker overflowing with nuggets of wisdom. He’s a Vancouver native and he’s founded and sold two venture-backed companies. He worked at his dream company Airbnb for 2 years, where he strategized growth in top-tier markets. Then, In 2019, he came up with an idea he became obsessed with and took a leap of faith that propelled him into his current venture, Key.

    Key has created a new economic model for residential real estate that replaces a conventional mortgage in a Homeownership-as-a-Service (HaaS) model. With Key, you can buy a home with only $15K while maintaining the freedoms of renting.

    What is the PROBLEM that Key is solving?

    In Toronto, it takes an average of 21 years to save up for a down payment. Say “goodbye” to owning even an entry-level condo until your late 40s. Without having the ability to own a home, people have to spend an excessive amount of money on rent. At Airbnb, Daniel witnessed the crisis we have in homeownership. The thousand-year-old system is highly inefficient—it’s broken. How can you solve the housing crisis and make homeownership affordable?

    What is Key’s SOLUTION?

    Key’s solution is an innovative economic model that does not require a mortgage. Traditional homeownership is binary-- either you own a home or you don’t (and therefore have to pay rent). Key’s solution enables people to buy equity in a home with as little as $15K instead of having to buy the entire home. For example, this means that you can buy 12% of a home instead of having to buy the entire home (it’s non-binary). As a result, the amount of rent that you pay is proportional to the amount of equity you own in the home. So if you own 12% of a home, you would only pay 88% of the original price of rent. Therefore, instead of having to pay the full amount of rent for a countless number of years, you can buy your home slowly over time.

    But Key is more than just an innovative economic model. They also built technology that digitized the home buying process. 

    Key’s economic model has a ripple effect that enables them to have a greater impact. By purchasing entire buildings, they are functioning as an economic engine for developers to do more and they’re mobilizing passive investor capital like never before.

    Key’s mission is to “create a world where real estate is a source of freedom and prosperity for everyone.”


    3 Value Bombs
    1. Key’s innovative homeownership model is a key demonstration that your innovation does not have to be limited to the product or service you are offering. Sometimes it can be the economic or business model that creates the most value and sets you apart. But Key’s economic model is not the only thing that makes them valuable. They are pairing their economic model with technology that augments the quality of the experience. When you pair a unique economic/business model with an incredible user experience, you will make your solution both valuable and rare.
    2. If your idea isn’t worth it, you’re prone to giving up prematurely. If you are not willing to dedicate 10+ years of your life to solving a problem, then don’t even try.
    3. When you’re validating an idea, prototype. Clarify what you know, what you don’t know, and how you can validate these assumptions as fast and as cheaply as possible. You don’t need to code and you don’t need thousands of dollars to build a prototype.
    4. Visit inventingthefuture.ai for the full show notes.

      54 min
    5. #4: Improving Lives In Healthcare, Servant Leadership, and Scaling His Company To Over A Thousand People Ft. Axiom CEO & Owner Chance Becnel

      Get up, show up, and lift up. Chance Becnel is the 8-year CEO and Owner of Axiom Healthcare Services, a company that is revolutionizing senior care. They employ over a thousand people and gross $50-60 million annually. By exuding servant leadership, Axiom has thrived since 2008 on a vision of exponential growth. Chance has accumulated 30+ years in management experience and 25+ years in senior care.

      What is the PROBLEM that Axiom is solving?

      “How do we provide high-quality, world-class service for seniors in the disease management and sick care space?” Normally, this problem has been institutionalized. “Healthcare” promotes vitality, whereas “sick care” is treating someone that is ill. Despite the reinvestment incentives in disease management, Chance believes personalized prevention is key. Adventuring into other “sand boxes,” Chance has guided his company into the vitality and life span business. By transitioning from sick-care to future-forward healthcare, he’s skating to where the “puck” is going.


      3 Value Bombs

      1. Most companies offer solutions for people at the higher parts of Maslow’s hierarchy of needs but there are billions of people at the bottom of Maslow’s hierarchy with underserved needs. Chance thinks there’s a lot of opportunities in coming up with cost-effective solutions that can help these people move up a level in Maslow’s hierarchy.
      2. When you serve others, you are also serving yourself. “It's very powerful what we're capable of getting ourselves to do when our purpose is on a higher level”
      3. If you don’t disrupt yourself someone else will disrupt you. Axiom started off in the sick care area of the healthcare space and even though they have had tremendous success, they are now starting several projects to get into the health vitality space.

      4. In this episode we discuss…

        • [3:45] Why did Chance decide he wanted to become a CEO?
        • [7:35] What is Axiom?
        • [8:54] What is the mission of Axiom?
        • [15:50] What is the problem that you are aiming to solve?
        • [25:08] How are you solving these different problems?
        • [26:19] The importance of culture in Axiom’s success
        • [32:46] If Axiom was to achieve its ultimate destiny, what do you think the world would look like?
        • [39:22] Why is culture important and what are the pitfalls of getting it wrong?
        • [42:42] What is an exponential organization and how do you build one?

        • People & Resources Mentioned

          • Peter Diamandis
          • Steven Kotler
          • Peter Crone
          • Scott Barry Kaufman: his newest book, Transcendence, touches on Maslow’s hierarchy of needs.
          • Salim Ismail & his book, Exponential Organizations
          • Lean Startup

          • Chance's LinkedIn: www.linkedin.com/in/chance-c-becnel-51b19a36

            Axiom: axmservices.com


            Want to keep the conversation going? Join the Slack Community for this podcast to engage in discussions from the episodes in this podcast. You’ll also be able to meet, engage, and potentially collaborate with the like-minded people that listen to this podcast.

            Join The Slack Community: www.bit.ly/itf-slack

            Sign Up For The Newsletter: www.bit.ly/itf-newsletter
            Inventing The Future Instagram: www.bit.ly/itf-ig

            50 min
          • #3: The Entrepreneurial Mindset: 3 Invaluable Mindsets That Will Change The Way You Look At The World

            In this solo episode, Julian explains why your mindset is the most valuable tool that you have as an entrepreneur and why It is one of the greatest determinants of your success in both your professional and personal life.

            Why is your mindset the greatest determinant of your success?

            We all want to be successful in both our personal and professional life, regardless of what success means to us. But if you don't have the right mindset, you're not going to get to where you want to go because most barriers in life are psychological, not technical.

            You might not believe me but let's take a closer look at why your mindset is the defining factor in your success.

            When you fail at something, you might think that the reason you failed is because you didn't have the time, money, experience, technology, or people that you needed to succeed. But the truth is that all of these things are resources and although not having the resources you need may be the reason you failed, it is not the defining factor. Failure is never about the lack of resources, it is about a lack of resourcefulness. Resourcefulness is the defining factor in our success and our emotions are the greatest resources that we have at our disposal.

            Your mindset is important because how your look at the world determines how you feel at any moment—it directly influences your emotions. And how you feel at any moment determines how you respond—it determines what decisions you end up making. And your life is ultimately the result of all of the decisions that you make in your life.

            Therefore, our mindset is the source of where we currently are in life and it is the key predictor of our future success.


            In this episode, we'll discuss 3 invaluable mindsets
            1. Problems Are Opportunities Mindset
            2. Purpose-Driven Mindset
            3. Moonshot Mindset
            4. Here is a breakdown of the things we'll discuss:

              Why your mindset is the greatest determinant of your success [1:49]

              The Problems Are Opportunities Mindset [6:40]

              How Jeff Bezos came up with the idea for Amazon [12:44]

              The Purpose-Driven Mindset [15:29]

              How to discover what your Massively Transformative Purpose [26:42]

              The Moonshot Mindset [28:26]

              Practical tips on how to apply 10x thinking and think creatively [35:04]


              Sources/Resources

              • Why A Purpose-Driven Mindset? https://www.diamandis.com/blog/purpose-driven-mindset
              • Why A Moonshot Mindset? https://www.diamandis.com/blog/moonshot-mindset
              • How to Make an MTP for Your Organization: https://www.youtube.com/watch?v=TB0DDdXJ1vI

              • Want to keep the conversation going? Join the Slack Community for this podcast to engage in discussions from the episodes in this podcast. You'll also be able to meet, engage, and potentially collaborate with the like-minded people that listen to this podcast. Let's share mindsets, insights, tools, strategies, and wisdom with each other so that we can accelerate our growth and maximize our contribution to humanity.

                Join The Slack Community: www.bit.ly/itf-slack

                Sign Up For The Inventing The Future Newsletter: www.bit.ly/itf-newsletter

                Inventing The Future Instagram: www.bit.ly/itf-ig
                Inventing The Future Facebook: www.bit.ly/itf-facebook


                42 min
              • #2: Helping Billions of Low Skilled Workers Ft. Vize Co-Founders Bryce Watson and Julian Alvarez - Social Entrepreneurship, Leading Without Authority, and Overcoming a Lack of Results

                In this special episode, Bryce Watson joins Julian Alvarez, your host, to talk about their entrepreneurial journey and their startup Vize (short for Incentivizing Good). 

                Vize's mission is to help billions of low skilled workers find a job that they love and empower them with the skills they need to advance in their professional lives. Vize launched its pilot in Tijuana, Mexico, where the current goal is to improve working conditions for factory workers in Tijuana. These factory workers are often overworked, made to work in unsafe and unsanitary working conditions, don't feel respected by their employers, and are sometimes made false promises prior to their employment that are never fulfilled once they start working. Vize aims to improve working conditions by allowing workers to anonymously write reviews about their work experiences so that the transparency of working conditions can help workers make better-informed decisions bout where to work and hold factories accountable for treating their workers better.

                Bryce Watson is a Co-Founder and the CEO at Vize. He has a Masters in Economics and International Development from Texas A&M University and has over 5 years of experience working in international development.

                Julian Alvarez is a Co-Founder and the CTO at Vize. He is the host of this podcast and will start working as a Software Engineer at Facebook in June 2021. Previously, Julian has interned as a Software Engineer at Facebook, LinkedIn, and Goldman Sachs.


                Learn more about Vize: https://www.vize.mx/acera-de-nosotros

                Bryce's LinkedIn: https://www.linkedin.com/in/bryce-watson/


                Sign Up For The Inventing The Future Newsletter: www.bit.ly/itf-newsletter

                Inventing The Future Instagram: www.bit.ly/itf-ig
                Inventing The Future Facebook: www.bit.ly/itf-facebook
                Entrepreneurship Facebook Community: www.bit.ly/itf-community 

                Julian's Personal Website: www.julianalvarez.me

                Julian's LinkedIn: www.linkedin.com/in/julianjear/
                Julian's Instagram: www.instagram.com/julian.alvarez42/
                Julian's Facebook: www.facebook.com/juliann42/

                57 min
              • #1: Lift Off! Inventing The Future Intro

                Welcome to this introduction episode for the Inventing The Future podcast!

                Never in history has the potential for entrepreneurs to disrupt industries and solve problems on a massive scale been greater. The decreased cost and increased power of technology has democratized our ability to solve large-scale problems. The convergence of exponential technologies (AI, Virtual Reality, Augmented Reality, and Blockchain, to name a few) is enabling us to solve problems that could not be solved before. Today, a single individual or team—driven by a purpose—can transform our world. 

                Our mission is to inspire and empower entrepreneurs to solve the world's biggest problems. We'll specifically focus on the world's biggest problems because, as Peter Diamandis brilliantly says, "the world's biggest problems are the world's biggest opportunities." 

                Join me, growing entrepreneur and computer scientist Julian Alvarez, as I interview those that are inventing our future. We'll explore the problem they are eradicating, learn about their unique solution, and uncover the mindsets, insights, tools, strategies, and wisdom that have proved invaluable in their arduous journeys. If you are an entrepreneur, an aspiring entrepreneur, an innovator, a disruptor, or a highly ambitious person that dreams of making a massive dent in the universe, this podcast is for you. 

                The best way to predict the future is to invent it. 

                So, how will you invent the future?


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                Inventing The Future Instagram: www.bit.ly/itf-ig
                Inventing The Future Facebook: www.bit.ly/itf-facebook
                Entrepreneurship Facebook Community: www.bit.ly/itf-community 

                Julian's Personal Website: www.julianalvarez.me

                Julian's LinkedIn: www.linkedin.com/in/julianjear/
                Julian's Instagram: www.instagram.com/julian.alvarez42/
                Julian's Facebook: www.facebook.com/juliann42/


                35 min

              About Inventing The Future

              From the publisher's feed

              We tell the stories of the visionary tech entrepreneurs that are solving the world's biggest problems. The potential for entrepreneurs to disrupt industries and solve massive problems has never been greater. The decreased cost and increased power of technology has democratized our ability to solve large-scale problems. Today, a single individual or team, driven by a purpose, can transform our world.