Sean Kirby unpacks what real wealth actually looks like, and why most family men get it dangerously wrong. Through the story of his grandparents working brutal swing shifts at Pittsburgh Plate Glass, a 92-year-old client who still carries the same battered photograph of his late wife from when she was sixteen, and a borrowed sermon framework that has reshaped how he thinks about legacy, Sean reframes wealth as something far bigger than your net worth. Walk away with a clearer answer to the question every busy leader should be asking before it's too late.

KEY TAKEAWAYS:

⚡️ The most valuable inheritance is rarely money. It's the wisdom, character, and time that get passed down through stories and example.

⚡️ Eulogy qualities matter more than resume qualities, and you can only build one of them at full power. The math doesn't let you ace both.

⚡️ Robbing Peter to pay Paul with your time is the quietest and most expensive mistake high-earners make. It compounds until it's too late.

⚡️ Real wealth often hides in unglamorous places. A swing-shift job. A pocket watch. A battered photograph carried for seventy-five years.

TIMESTAMPS:

0:00 — Pittsburgh Plate Glass Swing Shifts

1:00 — Trading Manure For Tax Prep

1:50 — Listening Through The Window At $11 An Hour

3:00 — The Day Grandpa Walked In And Got Me Hired

4:00 — The Coon Skin Cap And The Pocket Watch

4:40 — Time Is The Real Wealth

5:30 — The 92-Year-Old And The 16-Year-Old Photo

6:50 — Eulogy Qualities Over Resume Qualities

CONNECT WITH US:

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#InvestYourTimeWisely #PerformanceFinancial #RealWealth #EulogyQualities #FamilyFirst #LegacyOverMoney #FinancialLegacy #FatherhoodAndBusiness #SeanKirby

What if a single sheet of paper could end most of the money fights in your marriage? Sean Kirby walks through the Master Dream List, the one-page tool his dad has used since 1982 to keep couples aligned on the long-term goals that actually matter. It's the document that stopped Sean from buying a pool he couldn't afford, and it's the same document he hands every young couple who walks into Performance Financial.

KEY TAKEAWAYS:

⚡️ The Master Dream List is built on five prompts: I want to be, I want to learn, I want to do, I want to go, I want to achieve. Five lines. One sheet. Dates next to each item.

⚡️ Couples fill it out independently first, then merge into one shared list. The combined list becomes the burden of proof for every future spending decision.

⚡️ "Plans are in pencil. Goals are in ink." Reassess plans yearly. Keep the goals constant.

TIMESTAMPS:

00:00 — The Pool Question That Saved Us Thousands

00:55 — Robbing Peter To Pay Paul

01:24 — The Master Dream List Explained

02:20 — Why Couples Fill It Out Separately

03:12 — What's Our List Say

04:41 —Point To The Document Not The Person

06:25 — The Generation Shift From Stuff To Stories

07:20 — Reassess Every Year

07:49 — Goals In Ink Plans In Pencil

CONNECT WITH US:

👉🏻 Email: [email protected]

👉🏻 Website: https://performance.financial/

👉🏻 Facebook: https://www.facebook.com/PerformanceGroupIN

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⬇️ If this episode hit home, leave a comment with the one item on YOUR dream list this year. We read every one.

HASHTAGS:

#InvestYourTimeWisely #SeanKirby #PerformanceFinancial #MarriageAndMoney #GoalSetting #FinancialPlanning #DreamList #FamilyFinance

Wealthy was always the word we used. The older I get, the more I think the word is wrong. Sean and TR get into what real wealth actually looks like for business owners and family men, why the budget conversation at home is harder than the one with your contractors, and the one-page document Sean's dad has used since 1982 to keep families aligned through every major decision.

KEY TAKEAWAYS:

⚡️Real wealth is independence, not income. The money is just the mechanism that buys the choice.

⚡️Every business owner has a moment where they're tempted to "sell their way out" of a tight month. That's robbing Peter to pay Paul, and it always costs you on the back end.

⚡️The Master Dream List is a free one-page document Sean's dad has used since 1982 to align husbands and wives on what actually matters before any big decision.

⚡️ Goals are in ink. Plans are in pencil. Re-evaluate the plan every year. Don't erase the goal.

TIMESTAMPS:

00:00 — Cold Open

01:00 — What Wealth Actually Looks Like

04:00 — The Sabbatical That Saved a Career

06:30 —Robbing Peter to Pay Paul as a Business Owner

09:00 — The Hard Conversations at Home

11:00 — The Sacrifice You Have to Make

12:45 — The Master Dream List

14:45 — The Pool That Didn't Happen

18:30 — Goals In Ink, Plans In Pencil

21:30 — TR's Grandparents and the Lifestyle Business

26:30 — The Pocket Watch

31:00 — An Object In Motion Stays In Motion

34:30 — Mike-ism Close

CONNECT WITH US:

👉🏻 Website: https://performance.financial/

👉🏻 Facebook: https://www.facebook.com/PerformanceGroupIN

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⬇️ Drop a comment with the one block of time you are protecting this week

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HASHTAGS:

#InvestYourTimeWisely #SeanKirby #PerformanceFinancial #SmallBusinessOwner #FinancialFreedom #TimeManagement #FamilyFinance #Entrepreneurship #WealthBuilding #BusinessOwnerLife

Twenty years ago, Sean Kirby's dad put a clock inside the letter O of the Performance Financial logo. Nobody ever asked why. Last year Sean finally did. The answer is the reason this podcast exists, and the reason a 4 out of 10 spelling test from his six year old daughter hit him harder than any business problem ever has.

KEY TAKEAWAYS:

⚡️ The clock has been hiding inside the Performance Financial logo for 20 years for one reason nobody noticed

⚡️ The five to nine after the nine to five used to be free. With kids in the picture, it's a sprint

⚡️ Your calendar tells the truth about what you actually value, regardless of what you say

⚡️ The simplest survival tactic is two named blocks. Production time and collaboration time

TIMESTAMPS:

0:00 — The Clock In The Logo

1:00 — Time Is The Only Asset

2:15 — The Five To Nine Sprint

3:11 — The 4 Out Of 10 Spelling Test

5:00 — The Feedback Loop Problem

5:48 — One Calendar Tactic That Holds Up

CONNECT WITH US:

👉🏻 Website: https://performance.financial/

👉🏻 Facebook: https://www.facebook.com/PerformanceGroupIN

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⬇️ Drop a comment with the one block of time you are protecting this week

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HASHTAGS:

#InvestYourTimeWisely #SeanKirby #PerformanceFinancial #EntrepreneurDad #TimeManagement #BusinessOwner #WorkLifeBalance #SmallBusiness #FinancialAdvisor #FamilyMan

Sean Kirby grew up looking at the logo for Performance Financial and never asked why there was a clock inside the letter O. Last year he finally did. The answer his dad gave him is the reason this podcast exists. In this pilot episode Sean sits down with his outsourced CMO TR to break down what it actually costs a family man to keep grinding through the five to nine after his nine to five, and what changes when you start treating time the way the most successful people quietly already do.

KEY TAKEAWAYS:

⚡️ The clock has been hiding inside the Performance Financial logo for 20 years for a reason most people never noticed

⚡️ Red time, green time, and yellow time is the simplest calendar framework you will use this year

⚡️ There are exactly three ways to make money, and most people only ever experience one of them

⚡️ Your calendar is your confession. It tells the truth about what you actually value

TIMESTAMPS:

0:00 — Cold Open

0:38 —The Clock In The Logo

3:04 —Meet TR

4:44 —The Five To Nine Sprint

6:13 —The 4 Out Of 10 Spelling Test

9:51 —Calendar Blocks That Actually Work

10:49 —Red Green Yellow Time

13:34 —Three Ways To Make Money

14:33 —Control Is An Illusion

18:06 —Health Is Wealth

24:33 —Faith Persistent Not Perfect

27:42 — What This Podcast Is Really About

CONNECT WITH US:

👉🏻 Website: https://performance.financial/

👉🏻 Facebook: https://www.facebook.com/PerformanceGroupIN

If this episode landed for you:

⬇️ Drop a comment with the one block of time you are protecting this week

✅ Subscribe for weekly conversations

📲 Share this with a friend who is grinding through their five to nine.

HASHTAGS:

#InvestYourTimeWisely #SeanKirby #PerformanceFinancial #EntrepreneurDad #TimeManagement #BusinessOwner #WorkLifeBalance #SmallBusiness #FinancialAdvisor #FamilyMan

Join us as Sean Kirby from the Invest Your Time Wisely podcast reminds us how to invest wisely in your most valuable resource.