The hosts of Investing Simplified discuss the importance of comprehensive financial planning, highlighting the need for diversification across asset types and tax buckets, including pre-tax, tax-free, and taxable accounts. They emphasize that every individual’s financial situation is unique and encourage listeners to consult with professional advisors before making any investment or gifting decisions. The show provides practical advice on managing income, charitable giving, and estate planning, always reminding listeners that gifting and spending choices should be carefully weighed against future needs and potential unexpected expenses.

A central topic is Roth IRA conversions, which the hosts describe as a powerful but complex tax strategy. They explain that converting pre-tax retirement funds to a Roth IRA is a taxable event, but careful timing—such as waiting to move to a no-income-tax state—can potentially result in significant tax savings. The conversation covers key considerations like current and future tax brackets, state residency, required minimum distributions, and the impact on retirement income streams. Ultimately, they reinforce that Roth conversions require thoughtful calculation and professional consultation, and can help achieve long-term tax-free growth and flexibility for retirement if incorporated wisely into a personalized plan.


Navigating the world of finance can be overwhelming, especially when biased advice and outdated strategies cloud the path to financial success. That’s why Price Financial Group Wealth Management created Investing Simplified — a podcast dedicated to demystifying the complexities of finance and investing. Join our experienced hosts and guest experts as they break down financial concepts into practical, actionable insights. Whether you’re a seasoned investor or just getting started, Investing Simplified is your go-to resource for honest advice and proven strategies to help you build a confident financial future. Meet the Hosts: Matt Mai - CIO & Wealth Manager Matt Sudol - COO & Wealth Manager Bo Caldwell - CCO & Wealth Manager Tune in and take charge of your financial journey with clarity and confidence! Schedule A Complimentary Consultation

This week’s show focused on the importance of diversification in building a resilient investment portfolio. Matt Sudol and Matt Mai explained that while the term “diversification” is often tossed around by financial advisors, its real value lies in spreading investments across a range of asset classes to help mitigate risk and volatility. They discussed how each investor’s ideal asset allocation is unique, based on factors like goals, risk tolerance, and life stage.

The discussion also covered the sometimes-overlooked topic of investment fees and costs, highlighting how charges like advisory fees, transaction costs, fund expenses, and account maintenance fees can impact overall returns. Matt and Matt broke down different types of fees, how to identify them, and stressed the importance of transparency from advisors.


Navigating the world of finance can be overwhelming, especially when biased advice and outdated strategies cloud the path to financial success. That’s why Price Financial Group Wealth Management created Investing Simplified — a podcast dedicated to demystifying the complexities of finance and investing. Join our experienced hosts and guest experts as they break down financial concepts into practical, actionable insights. Whether you’re a seasoned investor or just getting started, Investing Simplified is your go-to resource for honest advice and proven strategies to help you build a confident financial future. Meet the Hosts: Matt Mai - CIO & Wealth Manager Matt Sudol - COO & Wealth Manager Bo Caldwell - CCO & Wealth Manager Tune in and take charge of your financial journey with clarity and confidence! Schedule A Complimentary Consultation

This week on Investing Simplified, Matt Sudol discussed critical considerations when starting or purchasing a small business. The conversation emphasized the need for thorough planning beyond just the numbers—advising prospective business owners to assess not only potential profit margins and start-up costs but also the lifestyle changes a new venture may bring. The hosts highlighted the frequent oversight of essential tasks like tax planning and bookkeeping, and the importance of business owners being proactive with their financial records to better position themselves for available tax benefits and avoid unpleasant year-end surprises.

In the second segment, Matt Sudol and Matt Mai reviewed an article from The Motley Fool on “five money habits of the wealthy,” focusing on habits such as saving aggressively, creating multiple streams of income, and investing for the long term. The hosts explained strategies like the 50/30/20 budgeting rule (essentials/wants/savings), and stressed not letting lifestyle inflation eat into increased earnings. The show wrapped up with a discussion on the value of coordinating financial and tax planning by having joint meetings with advisors and CPAs, better ensuring clients can maximize opportunities and avoid missed savings. Listeners were reminded of the complimentary consultation services available at Price Financial Group.

Navigating the world of finance can be overwhelming, especially when biased advice and outdated strategies cloud the path to financial success. That’s why Price Financial Group Wealth Management created Investing Simplified — a podcast dedicated to demystifying the complexities of finance and investing. Join our experienced hosts and guest experts as they break down financial concepts into practical, actionable insights. Whether you’re a seasoned investor or just getting started, Investing Simplified is your go-to resource for honest advice and proven strategies to help you build a confident financial future. Meet the Hosts: Matt Mai - CIO & Wealth Manager Matt Sudol - COO & Wealth Manager Bo Caldwell - CCO & Wealth Manager Tune in and take charge of your financial journey with clarity and confidence! Schedule A Complimentary Consultation

This week's episode of "Investing Simplified" focused on financial spring cleaning, urging listeners to review tax-year contributions and ensure their financial plans are on track as the new year unfolds. Matt Sudol and Matt Mai discussed remaining deadlines to contribute to IRAs, Roth IRAs, SEP IRAs, solo 401(k)s, and health savings accounts for the previous tax year, highlighting the importance of waiting until tax documents and final income figures are available before making decisions. They offered practical advice for staying organized through tax season, including tracking qualified charitable distributions and understanding rollover rules, while emphasizing patience with financial institutions during document processing.

The show then explored the concept of “lazy money” and appropriate emergency reserves. Matt and Matt explained how interest rates and planned major expenses should influence how much cash is kept accessible and advised not to settle for low-yield traditional banks when better options exist. In the investment strategy segment, they covered the importance of rebalancing portfolios after strong market years or increased volatility to maintain proper risk levels. The duo also encouraged listeners to consider dollar-cost averaging to smooth investment entries and invited questions and consultations for tailored financial advice.


Navigating the world of finance can be overwhelming, especially when biased advice and outdated strategies cloud the path to financial success. That’s why Price Financial Group Wealth Management created Investing Simplified — a podcast dedicated to demystifying the complexities of finance and investing. Join our experienced hosts and guest experts as they break down financial concepts into practical, actionable insights. Whether you’re a seasoned investor or just getting started, Investing Simplified is your go-to resource for honest advice and proven strategies to help you build a confident financial future. Meet the Hosts: Matt Mai - CIO & Wealth Manager Matt Sudol - COO & Wealth Manager Bo Caldwell - CCO & Wealth Manager Tune in and take charge of your financial journey with clarity and confidence! Schedule A Complimentary Consultation

On this week’s episode of "Investing Simplified," hosts Matt Sudol & Matt Mai emphasized the value of proactive, personalized financial advice tailored to each person's life stage and goals, highlighting that managing investments involves understanding both the fear of market losses and the temptation of chasing big gains. They unpacked how slow, steady investing—balancing risk and focusing on long-term objectives—can often provide calmness than reactionary moves during periods of volatility. The two also delved into FOMO, or the Fear of Missing Out, along with the Fear of Loss.

The show continued with a focus on retirement planning, referencing a recent Kiplinger article that laid out a four-step retirement roadmap: review your current situation, identify risks and gaps, strategize your approach, and execute the plan. Matt and Matt stressed the ongoing challenge of market volatility, health care costs, inflation, and taxes—especially in states like Oregon and Washington with lower estate tax thresholds. Throughout, the hosts invited listeners to seek professional guidance, reminding them that personalized consultation can help demystify complex topics and ensure they’re on the right financial path.


Navigating the world of finance can be overwhelming, especially when biased advice and outdated strategies cloud the path to financial success. That’s why Price Financial Group Wealth Management created Investing Simplified — a podcast dedicated to demystifying the complexities of finance and investing. Join our experienced hosts and guest experts as they break down financial concepts into practical, actionable insights. Whether you’re a seasoned investor or just getting started, Investing Simplified is your go-to resource for honest advice and proven strategies to help you build a confident financial future. Meet the Hosts: Matt Mai - CIO & Wealth Manager Matt Sudol - COO & Wealth Manager Bo Caldwell - CCO & Wealth Manager Tune in and take charge of your financial journey with clarity and confidence! Schedule A Complimentary Consultation

On this week’s “Investing Simplified,” Matt Sudol and Matt Mai discussed the dynamics of the current investment landscape as the year draws to a close. With the S&P 500 and other major indices delivering strong returns in recent years, the hosts encouraged listeners not to become complacent and to remain mindful of market volatility and the potential for unexpected events. They analyzed a wide spectrum of 2026 market predictions from major financial institutions, cautioning that while optimism persists, it’s vital to maintain a long-term perspective, diversify holdings, and ensure investment portfolios are built to weather both smooth and stormy markets.

The episode also addressed critical aspects of retirement, tax, and estate planning. Matt Sudol and Matt Mai emphasized the importance of managing debt, planning for sources of income, and regularly updating beneficiary designations—especially after major life events.


Navigating the world of finance can be overwhelming, especially when biased advice and outdated strategies cloud the path to financial success. That’s why Price Financial Group Wealth Management created Investing Simplified — a podcast dedicated to demystifying the complexities of finance and investing. Join our experienced hosts and guest experts as they break down financial concepts into practical, actionable insights. Whether you’re a seasoned investor or just getting started, Investing Simplified is your go-to resource for honest advice and proven strategies to help you build a confident financial future. Meet the Hosts: Matt Mai - CIO & Wealth Manager Matt Sudol - COO & Wealth Manager Bo Caldwell - CCO & Wealth Manager Tune in and take charge of your financial journey with clarity and confidence! Schedule A Complimentary Consultation

This week's episode of Investing Simplified, hosted by Matt Sudol and Matt Mai of Price Financial Group, focused on the evolving landscape of interest rates, inflation, and their impact on personal finance as we approach the end of the year. The discussion emphasized the importance of reviewing cash holdings, savings rates, and mortgage options amid recent Federal Reserve rate cuts and volatile treasury yields. Matt and Matt explained how short-term interest rates have dropped more significantly than long-term rates, influencing products like money markets and CDs. They also highlighted the necessity of maintaining adequate emergency funds and actively checking the competitiveness of rates offered by banks, especially as mortgage rates and housing prices remain elevated.

The show also dedicated time to retirement income planning, breaking down the five main sources: Social Security, pensions, IRA or 401(k) withdrawals, taxable brokerage income, and rental or business income. Strategies for maximizing benefits and making tax-efficient decisions—such as timing Social Security claims and considering qualified charitable distributions for required minimum IRA withdrawals—were discussed. Both Matt Sudol and Matt Mai reminded listeners of the importance of early planning, consulting qualified professionals, and taking advantage of complimentary consultations available.


Navigating the world of finance can be overwhelming, especially when biased advice and outdated strategies cloud the path to financial success. That’s why Price Financial Group Wealth Management created Investing Simplified — a podcast dedicated to demystifying the complexities of finance and investing. Join our experienced hosts and guest experts as they break down financial concepts into practical, actionable insights. Whether you’re a seasoned investor or just getting started, Investing Simplified is your go-to resource for honest advice and proven strategies to help you build a confident financial future. Meet the Hosts: Matt Mai - CIO & Wealth Manager Matt Sudol - COO & Wealth Manager Bo Caldwell - CCO & Wealth Manager Tune in and take charge of your financial journey with clarity and confidence! Schedule A Complimentary Consultation

This week’s episode of "Investing Simplified" focused on strategies to address common financial surprises—like unexpected tax bills and the challenges of planning income for retirement. The conversation explored how certain things can complement Social Security by covering a greater portion of retirement income needs, helping reduce reliance on other assets. Listeners were reminded of the importance of planning ahead and maintaining liquidity.

The show also delved into financial planning basics, including how to reverse engineer a spending plan, determine required rates of return, and the need for ongoing review due to life changes and market conditions. Estate attorney Ryan Crandall joined the segment to emphasize the necessity of estate documents, such as powers of attorney, to prevent burdensome legal processes for loved ones in the event of incapacity. The hosts encouraged listeners to stay engaged in household financial decisions and to seek professional guidance.


Navigating the world of finance can be overwhelming, especially when biased advice and outdated strategies cloud the path to financial success. That’s why Price Financial Group Wealth Management created Investing Simplified — a podcast dedicated to demystifying the complexities of finance and investing. Join our experienced hosts and guest experts as they break down financial concepts into practical, actionable insights. Whether you’re a seasoned investor or just getting started, Investing Simplified is your go-to resource for honest advice and proven strategies to help you build a confident financial future. Meet the Hosts: Matt Mai - CIO & Wealth Manager Matt Sudol - COO & Wealth Manager Bo Caldwell - CCO & Wealth Manager Tune in and take charge of your financial journey with clarity and confidence! Schedule A Complimentary Consultation

This week’s episode of “Investing Simplified” with Matt Sudol and Matt Mai focused on helping listeners navigate the current economic landscape, tax changes, and financial planning strategies. The hosts discussed significant recent events, including the ongoing U.S. government shutdown and its effects on travel and benefits, rumors of potential stimulus rebates, and the upcoming Oregon “kicker” refund for state taxpayers. They also tackled various home finance topics, such as the pros and cons of a proposed 50-year mortgage, affordability challenges in real estate, and the impact of Federal Reserve interest rate decisions.

In the latter part of the show, attention shifted to practical tax and retirement savings strategies, clarifying the differences between Roth and traditional IRAs, income limitations, and 401(k) contribution rules. Their guest, Ryan from E-Legacy Law, shared advice on overcoming common obstacles to estate planning, including time constraints, fear, denial, indecisiveness, and concerns over cost.


Navigating the world of finance can be overwhelming, especially when biased advice and outdated strategies cloud the path to financial success. That’s why Price Financial Group Wealth Management created Investing Simplified — a podcast dedicated to demystifying the complexities of finance and investing. Join our experienced hosts and guest experts as they break down financial concepts into practical, actionable insights. Whether you’re a seasoned investor or just getting started, Investing Simplified is your go-to resource for honest advice and proven strategies to help you build a confident financial future. Meet the Hosts: Matt Mai - CIO & Wealth Manager Matt Sudol - COO & Wealth Manager Bo Caldwell - CCO & Wealth Manager Tune in and take charge of your financial journey with clarity and confidence! Schedule A Complimentary Consultation

This week on Investing Simplified, Matt Sudol and Matt Mai covered essential year-end financial strategies, including tax planning, required minimum distributions, and maximizing retirement contributions. They discussed common tax surprises faced by small business owners, the importance of proactive planning for 2025, and new tax rules introduced by the recently enacted "Big Beautiful Bill" (OBBB). With the economy navigating Federal Reserve interest rate changes and ongoing volatility, the hosts emphasized reviewing your financial plan before the busy holiday season and ensuring emergency savings are in place, especially as market conditions remain uncertain.

The show also provided practical retirement guidance, tackling questions about Social Security options (such as claiming at age 62 versus 70), considerations for early retirement, and the necessity of customized financial modeling for future scenarios. Estate planning was another featured topic, with special attention given to blended families and potential family conflicts.


Navigating the world of finance can be overwhelming, especially when biased advice and outdated strategies cloud the path to financial success. That’s why Price Financial Group Wealth Management created Investing Simplified — a podcast dedicated to demystifying the complexities of finance and investing. Join our experienced hosts and guest experts as they break down financial concepts into practical, actionable insights. Whether you’re a seasoned investor or just getting started, Investing Simplified is your go-to resource for honest advice and proven strategies to help you build a confident financial future. Meet the Hosts: Matt Mai - CIO & Wealth Manager Matt Sudol - COO & Wealth Manager Bo Caldwell - CCO & Wealth Manager Tune in and take charge of your financial journey with clarity and confidence! Schedule A Complimentary Consultation