How To Invest in Vertical SaaS Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Vertical SaaS is a recurring revenue business that focuses on a specific application or a narrow vertical sector. By narrowing the scope of the target application, the startup can focus its efforts more effectively on solving the problem. Here are some key points to consider in investing in a vertical SaaS play: While the target application may be narrow, make sure the market is big enough to support a venture business. A vertical SaaS business starts with a specific application to win a place in a customer's business. Once inside, the vertical SaaS seeks to take on additional applications. Later, the vertical SaaS business can extend to other businesses connected to the customer. The key to a vertical SaaS play is to have a control point in the business, such as the core customer data, or an efficient platform for managing applications, or a technology such as Artificial Intelligence. Once established, the control point opens the door to other areas in the customers' business. Investors should look for the control point to see how the vertical SaaS play will grow. Vertical SaaS businesses require less capital to launch and scale. This reduces the amount of funding the startup needs to raise. Consider these steps in investing in a Vertical SaaS business. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: http://investorconnect.org Check out our other podcasts here: https://investorconnect.org/ For Investors check out: https://tencapital.group/investor-landing/ For Startups check out: https://tencapital.group/company-landing/ For eGuides check out: https://tencapital.group/education/ For upcoming Events, check out https://tencapital.group/events/ For Feedback please contact [email protected] Please follow, share, and leave a review. Music courtesy of Bensound.

Advisor Shares Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Startup founders can find additional support through advisors. Advisors are typically experienced operators who previously ran a startup and now provide coaching and consulting services. The startup brings in an advisor to coach on areas that are unfamiliar to the founder. They often have industry connections, sales experience, or funding contacts. The advisor should have enough time and experience to provide value to the company. Advisors are compensated with advisor shares. They earn them over time through vesting with their consulting work rather than their investment dollars. Advisors typically aren't in a position to be an employee through lack of time on their part or lack of resources on the startup's part. Compensating with shares incentivizes the advisor to do their best, as they'll receive their payout when the company exits. Equity shares paid to the advisor are typically a quarter to half of one percent of the outstanding shares. These shares vest over a one to two-year period, typically without a cliff. This means the shares start vesting immediately. It's best to sign one-year agreements and no longer, as the startup will grow and its needs will change. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: http://investorconnect.org Check out our other podcasts here: https://investorconnect.org/ For Investors check out: https://tencapital.group/investor-landing/ For Startups check out: https://tencapital.group/company-landing/ For eGuides check out: https://tencapital.group/education/ For upcoming Events, check out https://tencapital.group/events/ For Feedback please contact [email protected] Please follow, share, and leave a review. Music courtesy of Bensound.

Impact of VC on the Entrepreneur Ecosystem Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Venture capital plays a key role in entrepreneur ecosystems. The VC sits at the nexus of startups, innovation, and entrepreneurship. While not all startups receive VC funding, most startups seek investment from the VC. Here is how the VC impacts the entrepreneurial ecosystem: Providing funding for startups with venture-level potential. Applying business skills to early-stage startups that may have inexperienced founders. Attracting capital to the ecosystem. This means drawing other investors into the ecosystem to provide funding. Networking the key players in the community together. VCs foster needed interactions between startups, providers, and investors. Creating new jobs for the ecosystem. Funding creates new jobs that propel the startup forward and grow the ecosystem. Fostering entrepreneurship and innovation. The VC catalyzes the development of new products and business models. Venture capitalists help spur the growth of entrepreneurship. Consider attracting key venture capitalists to your entrepreneur ecosystem. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: http://investorconnect.org Check out our other podcasts here: https://investorconnect.org/ For Investors check out: https://tencapital.group/investor-landing/ For Startups check out: https://tencapital.group/company-landing/ For eGuides check out: https://tencapital.group/education/ For upcoming Events, check out https://tencapital.group/events/ For Feedback please contact [email protected] Please follow, share, and leave a review. Music courtesy of Bensound.

How To Write Concise Investor Updates Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Founders should keep their investors up to date on the business. Investor updates on a regular basis are important. Here are some key elements to include in your investor update: Remind the investor what you do in one sentence. Investors often have dozens of startups ongoing, so it's helpful to remind them. Start with the current month's focus for the team. Talk about wins as well as losses. A few bullet points on each should suffice. Next, show the metrics for key areas such as cash, revenue, and product development. Discuss the team by showing who is coming and who is going. Indicate where you need help at this moment. Give a shout-out to those investors who helped you in the past month. This will encourage other investors to contribute. Summarize each topic into one sentence. This gives the investor an overview in a short amount of time. The investor update should show them how they can help. Finally, always be open and honest with the investors. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: http://investorconnect.org Check out our other podcasts here: https://investorconnect.org/ For Investors check out: https://tencapital.group/investor-landing/ For Startups check out: https://tencapital.group/company-landing/ For eGuides check out: https://tencapital.group/education/ For upcoming Events, check out https://tencapital.group/events/ For Feedback please contact [email protected] Please follow, share, and leave a review. Music courtesy of Bensound.

The Challenge With Solo-Founder Startups Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Many investors avoid investing in startups with a solo founder. Here are some reasons why: The company is at risk in case something happens to the founder. There's no one there to pick up the business. The lack of additional founders often means the company has limited growth potential. It takes multiple skills and people to grow a business. It takes longer for the startup to accomplish the work because there is only one founder. The solo founder startup has fewer family and friends for funding. Early-stage funding is built on the founders' network. The fundraising takes longer as there's only one founder to hold the meetings. Multiple founders can cover more ground in following up with investors. The startup has limited resiliency. With more founders comes a stronger base to lead the company. For startups with a solo founder, consider building a more robust team around the founder to avoid these issues. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: http://investorconnect.org Check out our other podcasts here: https://investorconnect.org/ For Investors check out: https://tencapital.group/investor-landing/ For Startups check out: https://tencapital.group/company-landing/ For eGuides check out: https://tencapital.group/education/ For upcoming Events, check out https://tencapital.group/events/ For Feedback please contact [email protected] Please follow, share, and leave a review. Music courtesy of Bensound.

In this episode of Investor Connect, Hall Martin welcomes Uli Chettipally, a distinguished physician, researcher, and healthcare innovator from Burlingame in the San Francisco Bay Area. Chettipally shares his journey and expertise in driving physician-led innovation and collaboration through his firm, Innovator MD. He discusses how frontline medical professionals can identify unmet clinical needs and develop scalable solutions with the support of specialized education and networking opportunities provided by Innovator MD. The conversation delves into the challenges and opportunities in funding healthcare startups, the role of AI and data in improving patient outcomes, and the importance of involving physicians early in the innovation process for realistic and effective healthcare solutions. Chettipally also highlights his new venture, Sirica Therapeutics, aimed at revolutionizing autism treatment, and urges listeners to connect with him on LinkedIn for further collaborations. Visit InnovatorMD & Sirica Therapeutics at www.siricatx.com/ Reach out to at www.linkedin.com/company/sirica-therapeutics/ _______________________________________________________ For more episodes from Investor Connect, please visit the site at: http://investorconnect.org Check out our other podcasts here: https://investorconnect.org/ For Investors check out: https://tencapital.group/investor-landing/ For Startups check out: https://tencapital.group/company-landing/ For eGuides check out: https:/_/tencapital.group/education/ For upcoming Events, check out https://tencapital.group/events/ For Feedback please contact [email protected] Please follow, share, and leave a review. Music courtesy of Bensound.

Incentives for Investors Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Closing the fundraiser can sometimes be a challenge. In down markets and uncertain economic conditions, investors hesitate to commit. Consider incentives for investors to move the fundraising to a close. Here are some key incentives: Offer advisor shares to investors who invest above a minimum amount. This gives the investor additional shares in return for their support. Negotiate the value of the advisor shares based on the work the investor will provide. Offer warrants to investors who invest within a certain time period. Warrants give the holder the right to additional shares. Finally, consider adding preferences to the terms sheet for investors who come into the round. Preferences give the investor dividends, which in most cases will be accruing rather than paying out. Put a deadline on the incentives to move the investors to action. Consider a deadline in the 1-2 month range. Consider these incentives to close investors to finish the round. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: http://investorconnect.org Check out our other podcasts here: https://investorconnect.org/ For Investors check out: https://tencapital.group/investor-landing/ For Startups check out: https://tencapital.group/company-landing/ For eGuides check out: https://tencapital.group/education/ For upcoming Events, check out https://tencapital.group/events/ For Feedback please contact [email protected] Please follow, share, and leave a review. Music courtesy of Bensound.

How To Answer Questions You Don't Know Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Investors ask many questions of startup founders. Founders should know their business and, in particular, their numbers. Sometimes an investor will ask a question that the founder doesn't know. Here are some key steps on how to answer questions you don't know the answer to: First, make sure you understand the question. Probe to find out more about it. If it's a question requiring a simple answer that you don't know, then state you don't have it readily available, but that you will find it for them. If it's a deeper dive question, then break the question down into separate components and open a dialog on the subject. Explain what you know so far. Describe what you're doing to learn more in this area. List what you hope to accomplish with the answer. Invite feedback on what to do as well. While this may not answer the question in a succinct fashion, it shows how you are approaching the situation. Use the question as an opportunity to show you have a plan. Demonstrate what you have done so far on it. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: http://investorconnect.org Check out our other podcasts here: https://investorconnect.org/ For Investors check out: https://tencapital.group/investor-landing/ For Startups check out: https://tencapital.group/company-landing/ For eGuides check out: https://tencapital.group/education/ For upcoming Events, check out https://tencapital.group/events/ For Feedback please contact [email protected] Please follow, share, and leave a review. Music courtesy of Bensound.

How To Perform Technical Due Diligence Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Investors perform diligence on a startup before investing. Most of the diligence focuses on the financial aspects of the business. Technical diligence is just as important. For startups, it's also important to focus on the technical aspects. Here's a list of areas to review for technical due diligence: Architecture Review the technical architecture for scalability and robustness. Check the architecture for fit with the application. Code Review the code for quality and documentation. Are there processes for testing and verification? Security Review the code for security measures. Perform penetration exercises to check its strength. People Interview the technical team for their technical background and skills. See if the skills match the project requirements. Intellectual property Review the intellectual property to see if the key technical features are covered. Consider these steps in performing technical due diligence on a startup. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: http://investorconnect.org Check out our other podcasts here: https://investorconnect.org/ For Investors check out: https://tencapital.group/investor-landing/ For Startups check out: https://tencapital.group/company-landing/ For eGuides check out: https://tencapital.group/education/ For upcoming Events, check out https://tencapital.group/events/ For Feedback please contact [email protected] Please follow, share, and leave a review. Music courtesy of Bensound.

Benefits of Family Office Funding Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Family offices bring many benefits over other investor types as a funding source. Here's a list of reasons why family offices should be considered for your fundraising: Family offices have deeper pockets than angel investors. This allows them to make more follow-on investments. Family offices are not tied to a ten-year fund cycle as venture capitalists are. This allows them to be more patient for the exit. Family offices will fund deals outside the traditional venture model. This provides capital for a wider variety of startups. Family offices typically don't have a Limited Partner base to appease. This allows them to invest at other times in the startup's life cycle. Many family offices have deep experience in business. This gives the startup another source of mentorship for growing their business. Family offices can take the role of a passive investor. This gives the startup the freedom to take the company in the direction they want. Consider these benefits of taking family office funding. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: http://investorconnect.org Check out our other podcasts here: https://investorconnect.org/ For Investors check out: https://tencapital.group/investor-landing/ For Startups check out: https://tencapital.group/company-landing/ For eGuides check out: https://tencapital.group/education/ For upcoming Events, check out https://tencapital.group/events/ For Feedback please contact [email protected] Please follow, share, and leave a review. Music courtesy of Bensound.