In the final lesson of Module 2, we’re gonna look at business risks and where to spot them. Risk is an important part of any business story. You’ve got to understand risk before you can understand an investment.

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There are a few things our girl Emma needs before she can get her business going:

• Lemons ????

We call these assets. Assets are items a business owns that it uses to create its products and services. For example: cash, investments, inventory, office equipment, and company-owned vehicles. Learn more in lesson 4.

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The money that Emma makes by selling lemonade is called her revenues. Another word for revenues is income - the money that she earns. Sadly, Emma can’t keep all of her net revenues. She needs to pay tax. Learn more in lesson 3.

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Emma has invented a great new recipe for making fresh, delicious lemonade. And she has people who want to buy it from her. This means that she has the two things she needs to get her lemonade business going: a product (lemonade) and customers (people who want to buy it).

Remember to download the [Invstr app] (https://invstr.com) to complete the end of module quizzes and collect your graduation certificate.

Business Basics

Remember to download the [Invstr app] (https://invstr.com) to complete the end of module quizzes and collect your graduation certificate.