Irish newspapers charge people to link to them and are chasing people who dont pay; Google says delete your Google+ Local page if you hide your address; Social is King on Smartphones, But Search is King on Tablets; Facebook launches “Nearby” for businesses. Competing with Google+ Local, Yelp and other location based social and search activities; Matt Cutts answers a question on What was the biggest surprise for you and your spam team in 2012? Answer: That people still fall for SEO scams.

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