Marketing Root Work Podcast

Is Awkwardness a Superpower?


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If you had told me my social awkwardness was a superpower when I was a teenager, no way would I have believed you.

But ...

The evidence says, yes, actually, people value my awkwardness. Why?

Because my devoted fans say that they like how authentic I am. They feel they have permission to be their messy human selves with me and that's such a relief in business situations!

Here's what I learned about appreciating what I consider one of my biggest liabilities.

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My mission is to change the way small business owners market themselves and it’s very important to me that I reach as many people as possible.

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Marketing Root Work PodcastBy Judy Murdoch