Marketing Monthly

Is Data harvesting and mining right?


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This episode provides you with a an explanation to what data mining and data harvesting is. In the episode me an Civir explore whether it is right and the arguments surrounding what organisations do with your data. The episode further discusses how individuals choose to give away there information blindly and how if your data gets into the hands of the wrong person it can be use for malicious intent. The fact people are more active on their smartphones means that organisations have all types of information readily available to them. An additional point that is discussed is is it right that companies are able to be intrusive into our personal lives due to the fact we signed up for a product or service blindly not being fully aware of how our data is used or shared. Tune in to find out more 

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Marketing MonthlyBy The Marketing Connoisseurs