Sign up to save your podcasts
Or
Share Is digital penetration a good measure of eCommerce success?
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Is digital penetration a good measure of eCommerce success?
This week on the Friday 15, Andy & Brian dig into why so many companies rely on digital penetration to measure whether their online initiatives are successful.
Plus, they share ideas from practitioners about why digital penetration doesn't reflect the value of the online business, and other ways they measure whether their digital business is carrying its weight.
Learn more about Master B2B at masterb2b.com.
View all episodes
By Master B2B
5
33 ratings
This week on the Friday 15, Andy & Brian dig into why so many companies rely on digital penetration to measure whether their online initiatives are successful.
Plus, they share ideas from practitioners about why digital penetration doesn't reflect the value of the online business, and other ways they measure whether their digital business is carrying its weight.
Learn more about Master B2B at masterb2b.com.
More shows like Master B2B Friday 15
View all
Freakonomics Radio
31,913 Listeners
eCommerce Fuel
312 Listeners
THE ECOMMERCE EDGE Podcast with Jason Greenwood
8 Listeners
Up First from NPR
56,007 Listeners
The Indicator from Planet Money
9,529 Listeners
The Journal.
5,897 Listeners
Unpacking the Digital Shelf
63 Listeners
The Artificial Intelligence Show
154 Listeners
B2B eCommerce Show
0 Listeners