If you've ever looked for advice on effective digital marketing, you've probably seen strong recommendations for Facebook. After all, everyone uses it, and the targeting capabilities are incredible.

Unless you're a bank or financial institution.

One recent client of my company, BrandMyBank, sent me an email where he literally said, "Eff Facebook!" The truth is the limits they put on ads for financial institutions mean that you can't really do effective advertising on the platform.

 

For more details, please visit https://brandmybank.com/is-facebook-your-new-enemy/