Innovation.  It’s a popular, misunderstood and kind of squishy term that nonetheless plays a big role in today’s world.  A Google search on it will earn you 1.65 billion hits. 

There’s a reason for that.  Economist Robert Solow won the Nobel Prize more than 30 years ago for proving, for the first time, that 80% of all growth in the economy comes from the introduction or use of new technology. So, if you are engaged in creating or putting to use a new way of doing things, you have a shot at your share of 80% of growth.  If you are devoted to doing the same old things, you can hope for a share of the 20%.  Which would you rather have?