Ep 245: Is It Possible To Measure All Marketing Channels?

Market Proof Marketing · Is It Possible To Measure All Marketing Channels?

Kevin Oakley, Andrew Peek, and Jackie Lipinski talk about Ryan Reynolds (A Marketing Genuis?), they do a rapid competitor analysis of a few Florida homes for sale, and discuss why we love SparkToros’ latest blog on understanding how to measure hard-to-measure marketing channels.Story Time Jackie doesn’t appreciate when builders skip taking photos of completed homes on builder websites, especially when the builder is asking for $1mil+Andrew sparks a competitor analysis with the currently available homes in his neighborhoodKevin shares his thought on the marketing mind behind Ryan Reynolds and his latest documentary. Supporting PartnerThe Market Proof Marketing Podcast is brought to you in partnership with Opendoor. Opendoor partners with homebuilders across the country in over 2,000 sales offices and has helped help generate more than $4 billion in new construction home sales. Visit Opendoor.com/doyouconvert to learn more about how you can partner with Opendoor. In The News (32:27)Homebuilder sentiment drops to half of what it was six months ago (www.cnbc.com)How to Measure "Hard-to-Measure" Marketing Channels (sparktoro.com)Netflix will charge $6.99 a month for new ad-supported plan starting Nov. 3 in U.S. (www.cnbc.com)Google Makes Ads More Distinguishable From Organic Results (searchenginejournal.com)Questions? Comments? Email [email protected] or call 404-369-2595 and we’ll address them on the next episode. More insights, discussions, and opportunities can be found at Do You Convert All Access or on the Market Proof Marketing Facebook group.Subscribe on iTunesFollow on SpotifyListen On Stitcher A weekly new home marketing podcast for home builders and developers. Each week Kevin Oakley, Andrew Peek, Jackie Lipinski, Julie Jarnagin, and other team members from Do You Convert will break down the headlines, share best practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We’re here to help you – not to sell you!Opendoor is a supporting partner of the Market Proof Marketing Podcast. Visit Opendoor.com/doyouconvert to learn more about how you can partner with Opendoor. Offer eligibility varies. Opendoor is represented by Opendoor Brokerage Inc., License 02061130, in California and Opendoor Brokerage LLC in its other markets. The post Ep 245: Is It Possible To Measure All Marketing Channels? appeared first on Online Sales and Marketing for Home Builders - DYC.