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I'm going to show you how to use two different bidding strategies for running campaigns in parallel, and you'll see how it can help you save time, money and most importantly, keep your visitors engaged.

Can I run maximize clicks and target CPA to two similar campaigns at the same time? Yes, you can. Yeah, absolutely. You can have as many campaigns as you like with different bidding strategies to see where the sweet spot is and where you are getting the best bang for your buck. So you have one campaign at max clicks, another one at target CPA. Now, even at target CPA or target ROAS, let's say we stick to tCPA, you have one campaign running at $10, another one for $15, another one at $20, $25, and so on.

You can have as many as you want and you see which one is running at the most profitable ratio. So that's what you want to do. Absolutely. Because only one campaign is going to win the auction and go into that main auction. Right? Not all of them at the same time. So that's what you will get. And you'll get more insight as to how the algorithm works, what should be the target CPA, how much you need to bid, and what's the average CPCs. Obviously, you don't set up the CPC, but you will see what the average cost is in the campaign.