Is it too late to start a podcast in 2023? Rick and Kwadwo discuss this question and more w/ Travis Albritton

The question that looms large for online course creators and coaches is - should you jump on the podcast bandwagon?

To help answer this, we've invited Travis Albritton, the founder of Honest Marketing. With a wealth of experience in producing, promoting, and optimizing podcasts, Travis has been instrumental in guiding numerous entrepreneurs and businesses to success in the podcasting realm.

His agency, Honest Marketing, takes the heavy lifting off your shoulders by specializing in podcast production, enabling clients to concentrate on their primary business.

In this episode we discuss the advantages and challenges of podcasting, strategies to bolster listener engagement, and introduce you to technical tools that can smoothen the journey for aspiring podcasters.

In this episode, you’ll learn:Whether YouTube should be part of your podcasting strategyPodcast production and recording tipsPrinciples for a successful podcast 

Rick Mulready’s Links:

Visit Rick’s websiteDM Rick on InstagramFull episodes of The Art of Online Business Podcast on YouTube

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Have your funnel reviewed by Kwadwo! (best viewed on laptop)Grab one of the 50 Facebook Ads Lead Gen Cheat Code presale discount spots!Visit Kwadwo’s website for Facebook Ads helpVisit Kwadwo's website to learn how he can hire a VA for you:

https://quayjo.com/hireyourvaSay hi to Kwadwo on InstagramSubscribe to Kwadwo’s YouTube channel to follow along as he does the 100 days to $100k months challenge!

Travis Albritton’s Links:Visit Honest PodcastsDownload this FREE guide to start your podcastListen to Honest MarketingConnect with Travis

Timestamps:

00:00 - Introduction

01:20 - Podcasting in 2023: Is it too late?

10:11 - Why podcast? Find your unique niche

13:53 - Podcast as conversation accelerator for purchase decisions

19:48 - Intimate experience listening to podcasts while walking

21:01 - Video and audio options for podcasting

28:11 - Paid traffic, SEO, YouTube in podcasting strategy

35:53 - Start with audio, consider adding video later

37:13 - Production and recording tips

40:54 - Tools exist to repurpose video content for multiple platforms

47:18 - Connect with Travis

48:07 - Hiring podcast editing services

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