The Voiro Podcast

Is Linear TV Dying, Fragmentation in CTV Ads and YouTube's New CEO


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Kavita Shenoy and Anil Karat ask important questions about the future of television, where we ask:


⚡️Is Linear TV Dying?

⚡️How is media being bought in the current TV ecosystem?

⚡️Why have contextual, emotional ads disappeared?

⚡️What role does data play in TV content and advertising today?

⚡️YouTube’s New CEO - What does the future look like?


CC

✅Prasun Basu on Digital Video Consumption: Cord-cutting and the Cross-Screen story at the Media Investment Summit 2023

Neal Mohan’s appointment as YouTube CEO

✅ Kantar

✅ YouTube

✅ Samsung

✅ TataPlay


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#advertising #television #youtube

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The Voiro PodcastBy Voiro