You've all heard me discuss the importance of long-form content and how it can help creators build a deeper connection with their audiences. There's so much more room for nuance and for personality to shine through when it comes to blogging, YouTube, podcasts and newsletters. In this episode, we're diving into the world of Substack—talking all about who is using the platform, how to approach Substack-style newsletter content, what makes it different from traditional email marketing and what some of my favorite newsletters are to subscribe to. Plus, I'm addressing why I don't personally have a Substack as a creator.

Mentioned in episode 62:

Long-form content renaissance episode

The sleek blowout recipe

One Golden Summer book

Back Row by Amy Odell

Book Enthusiast by Becca Freeman

Olivia’s Substack

The B List by Bella Gerard

This Needs Hot Sauce by Abigail Koffler

Late Bloomer by Elly Ayres

Ahead of the Kirb by Kirbie Johnson

Pearl by Kristina Rodulfo

Oh Eight by Gabby Whiten

Beccaland by Becca Glasser-Baker

The Emsider by Emily Polner

Zelena Travel by Michelle Zelena

Dylana’s Substack by Dylana Suarez

Check The Bag by Olivia Marcus

Nobody’s Home by Sydney Gore

Glossed Over by Dani Cohen

My newsletter

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Music credit: Babak Bazgosha via Pond5