Sign up to save your podcasts
Or
Share Is That Organization Still Worth It? Time for an ROI Check
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Is That Organization Still Worth It? Time for an ROI Check
Delisi Friday explains how law firm owners can evaluate whether their professional memberships and sponsorships are truly worth the time, energy, and money invested. She introduces a practical tool — Mendelow’s Matrix — to help firms assess influence and interest, make intentional decisions, and stop wasting marketing budgets on outdated commitments.
Key Timestamps:
00:00 – Introduction: Reviewing yearly marketing decisions
01:20 – Why evaluating organizations matters
03:10 – How to assess time and money spent on memberships
05:00 – What is Mendelow’s Matrix and how it works
07:40 – Breaking down the four quadrants
10:00 – Managing differences in team opinions
12:30 – Why open debates improve firm decisions
15:10 – Real-world examples of reallocating marketing budgets
17:00 – When emotional connections still matter
18:30 – Final thoughts and resources for law firms
About the Show:
From Coffee to Cases with Delisi Friday helps small law firm attorneys build referral-driven practices through meaningful relationships and smart, sustainable systems. Each episode offers actionable strategies that help lawyers attract the right clients, grow stronger teams, and create long-term business success.
View all episodes
By dennis2qDelisi Friday explains how law firm owners can evaluate whether their professional memberships and sponsorships are truly worth the time, energy, and money invested. She introduces a practical tool — Mendelow’s Matrix — to help firms assess influence and interest, make intentional decisions, and stop wasting marketing budgets on outdated commitments.
Key Timestamps:
00:00 – Introduction: Reviewing yearly marketing decisions
01:20 – Why evaluating organizations matters
03:10 – How to assess time and money spent on memberships
05:00 – What is Mendelow’s Matrix and how it works
07:40 – Breaking down the four quadrants
10:00 – Managing differences in team opinions
12:30 – Why open debates improve firm decisions
15:10 – Real-world examples of reallocating marketing budgets
17:00 – When emotional connections still matter
18:30 – Final thoughts and resources for law firms
About the Show:
From Coffee to Cases with Delisi Friday helps small law firm attorneys build referral-driven practices through meaningful relationships and smart, sustainable systems. Each episode offers actionable strategies that help lawyers attract the right clients, grow stronger teams, and create long-term business success.