Ramon Jones '91 VSB, former CMO of Nationwide, tells senior marketing student Libby Stevens why marketers make great revenue officers.

Ramon Jones '91 VSB, former CMO of Nationwide, tells senior marketing student Libby Stevens why marketers make great revenue officers.

Is the CMO really the CRO?

Marketing moves fast and so do we. Marketing in Minutes is brought to you by Villanova’s Center for Marketing and Consumer Insights. In&nbsp; five minutes, we’ll unpack a powerful marketing insight with the help of faculty and expert alumni. CMCI brings you a 5-minute deep dive into a niche marketing topic with insights from Villanova Faculty and alumni experts. From emerging trends to timeless strategies, these quick episodes give you the edge to think like a marketer and stand out in your career.

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Marketing moves fast and so do we. Marketing in Minutes is brought to you by Villanova’s Center for Marketing and Consumer Insights. In  five minutes, we’ll unpack a powerful marketing insight with the help of faculty and expert alumni. CMCI brings you a 5-minute deep dive into a niche marketing topic with insights from Villanova Faculty and alumni experts. From emerging trends to timeless strategies, these quick episodes give you the edge to think like a marketer and stand out in your career.

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Is the CMO really the CRO?

Is the CMO really the CRO?