The Mom Founders Table

Is The Way We Market Business Changing?


Listen Later

If you’ve been feeling like you’re doing all the things on social media and still not seeing the results you want — you’re not alone.


Marketing used to feel easier. Remember when you could post a grainy photo with a filter and still get engagement? Or when the pandemic made it seem like clients were everywhere? But now, the noise, the competition, and the sheer amount of options leave so many entrepreneurs exhausted, questioning if it’s even worth it.


As a mom, you already carry so much — the constant decision-making, the mental load, and the pressure to be present at home while scaling a business you care deeply about. The last thing you need is a marketing strategy that feels like shouting into the void.


The truth? Marketing hasn’t stopped working. It’s just shifted. And if you learn to adapt, you can stop chasing trends, start standing out with clarity, and finally position yourself as the obvious choice for the clients you’re meant to serve.


Inside this episode, I’ll show you:

  • Why today’s marketing looks and feels so different than it did just a few years ago

  • The real reason “posting more” isn’t working anymore (and what works instead)

  • How decision fatigue impacts your buyers (and how to cut through it with ease)

  • The #1 skill that makes your content resonate and attract clients ready to buy

  • Why storytelling, specificity, and emotional resonance matter more than metrics

  • How to market in a way that feeds your sales funnel and protects your energy as a mom and CEO

You don’t need to be louder. You need to be clearer, more connected, and more intentional with your messaging.


And if you’re ready to step into Your Most Profitable Quarter Yet, join me for my free live masterclass, where I’ll walk you through exactly how to adapt your marketing and sales strategies so you can grow your business sustainably — without sacrificing more of your time or relationships: 


https://www.kelseakoenreich.com/your-most-profitable-quarter-yet


Chapters:

00:00 The Evolution of Social Media Marketing

04:35 Building Trust and Connection in Marketing

09:16 The Shift from Noise to Emotional Resonance

13:45 Positioning and Specificity in Marketing

18:14 Strategies for a Profitable Quarter


Keywords:

#MomEntrepreneur #MillionaireMom #MomCEO #WomenInBusiness #BusinessPodcast #EntrepreneurPodcast #MarketingStrategy #SalesStrategy #ProfitableBusiness #SustainableSuccess #WorkLifeBalance #CEOAndMom #ContentThatConverts #BusinessGrowth #ScaleYourBusiness #ClarityOverNoise #ProfitOverHustle #MagneticMarketing #BusinessWithoutBurnout #PeaceAndProfit


...more
View all episodesView all episodes
Download on the App Store

The Mom Founders TableBy Kelsea Koenreich

  • 4.8
  • 4.8
  • 4.8
  • 4.8
  • 4.8

4.8

85 ratings


More shows like The Mom Founders Table

View all
Powerhouse Women by Lindsey Schwartz

Powerhouse Women

890 Listeners

The Carpool with Kelly and Lizz by The Car Mom LLC / tentwentytwo Projects

The Carpool with Kelly and Lizz

3,655 Listeners