How is tuition set each year at your school? Perhaps the board sets a 4% increase at budget season or maybe tuition is benchmarked in relation to local competition? 

Schools have been raising tuition faster than the rate of inflation for many years. Heads, boards, and enrollment professionals are beginning to wonder when they will price themselves out of the market. That’s one of the factors that led John Lewis Head of School at The Gunston School to wonder if we are experiencing a tuition bubble. In this episode John advocates for taking the long view when it comes to tuition and pricing and describes macro-economic trends we should all pay attention to. John also outlines strategies The Gunston School is taking to more strategically manage their tuition.