02.14.2023 - By Vince Menzione - Technology Industry Sales and Partner Executive
This Ecosystem Tech Leader Joins Ultimate Guide to Partnering®
Technology that drives partner and ecosystem growth is taking center stage and promises to propel us forward in this "Decade of the Ecosystem." Rick van den Bosch is part of the movement we're all seeing to help partners and vendor organizations better engage through partner marketing that drives best-in-class engagement and results. Rick is the founder and CEO of Channext, a partner marketing platform and organization that helps channel teams to scale and measure their through partner marketing and partner engagement activities to increase revenue. Is this one leader building the largest channel technology platform in the world?
In Rick’s Words
Rick is the Founder and CEO of Channext. He has partnerships blood running through his veins and fell in love with the channel at a young age. With Channext, Rick has made it his personal goal to fundamentally change how partners and vendors collaborate, market, and sell together.
What You’ll Learn
* Rick's mission and Channext's product-market fit (2:44)
* The State of Partner Portals (6:46)
* How Channext works? (11:03)
* Plans for future expansion (14:49)
Creating Ultimate Partnerships
Let’s face it, we all have seen partnerships that look good on paper but never live up to their expected results. There are many reasons why partnerships fail, and at Ultimate Partnerships, we help you get it right by applying a proven set of best practices and frameworks. If you want to learn more, follow the link in the show notes, or visit our website.
Partner Ecosystem Leader Episodes
163 – A Partnership Leader Uniquely Growing Hubspot’s Ecosystem Community
162 – How You Can Unleash the Power of Data to 10X Your Partner Growth!
153 – Janet Schijins – Ecosystems & Megacosm
150- Celebrating 150 Amazing Episodes with a Five-Timer Guest, Jay McBain
149 – WTF is an Ecosystem? And How Partner Hacker helps tech companies PartnerUp with Jared Fuller
Listen on your favorite Podcast Platform
* https://podfollow.com/ultimate-guide-to-partnering
PartnerTap is the Founding Sponsor of Ultimate Guide to Partnering. PartnerTap is the only Partner Ecosystem Platform designed for the Enterprise. Their technology makes it easy to align Channel Teams with automated account mapping, letting you control what data you share while building a partner revenue engine.
Friends who know me know I’ve made taking a green drink supplement part of my health ritual for over 20 years now,