Building Great Tech

Is your co-founder the reason you're stuck? - with Nicki Coe


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See how Nicki can help your business relationships - https://www.nickicoe.com/


In this episode of the Building Great Tech podcast, hosts Simon Hook and Anastasija Krysa sit down with Nicki Coe, a coach dedicated to helping co-founders navigate the complexities of their partnerships. Often referred to as the "couple's therapist for business partners," Nicki shares her insights on the critical importance of effective communication and the challenges that arise when co-founders face misalignment in their roles and visions. With a staggering 65% of startups failing due to co-founder fallout, Nicki is on a mission to change this statistic by fostering stronger, more resilient partnerships. Join Simon and Anastasija as they delve into the dynamics of co-founder relationships, the transition from founder to leader, and practical strategies to nurture collaboration and joy in the workplace.

Nicki Coe discusses the importance of effective communication between co-founders, emphasising that it's not just about talking more, but understanding different communication styles and how to listen effectively.


The conversation highlights the transition from being a founder to a leader, with Nicky explaining that this shift involves relinquishing some control and adapting to a new role that focuses on building a strong team culture


Nicki shares practical advice for co-founders, encouraging them to have meaningful meetings, communicate about their communication, and remember to have fun together.

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https://www.linkedin.com/in/anastasijakrysa/

https://www.linkedin.com/in/simonvhook/

Building Great Tech is the podcast that helps mission-driven tech businesses become more profitable and customer-focused. Whether you're just starting out or optimising what you’ve already built, each episode helps you drive conversion, retention, and real business growth.

We dive into customer-focused strategies, killer product experiences, ethical tech, team dynamics, and smart roadmaps. Expect expert interviews, startup case studies, and practical advice to help make your tech profitable, scalable, and deeply aligned with your mission.

Build better tech. Serve more customers. Scale with purpose.


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Building Great TechBy Simon Hook & Anastasija Krysa