Isaac Mashman discusses his entrepreneurial journey, the importance of personal branding, and his work with Mashman Consulting Group. He shares insights on effective communication, his new podcast "Excessive with Isaac Mashman," and offers advice for aspiring franchisees.

(0:00) Introduction of guest Isaac Mashman

(0:29) Isaac Mashman's business inspiration and services

(1:57) Importance of personal branding

(3:00) Ideal clients for Mashman Consulting Group

(5:50) Communication and networking in business success

(7:05) Isaac's entrepreneurial background and family history

(9:34) Isaac's new podcast "Excessive with Isaac Mashman"

(11:24) Isaac's book on personal branding

(17:26) Advice for aspiring franchisees

(20:05) How to contact Isaac Mashman