The Neon Show

Ishan Sharma on Dropping Out, Money, Content Creation, and Youtube


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In today’s podcast, we have Ishan Sharma with us! Ishan is a Youtuber, Entrepreneur, and Founder of MarkitUp. He droped out of his college(BITS Pilani, Goa) at the age of 20 and decided to continue his entrepreneurial and content creation journey!


Ishan Sharma has around 500k Subscribers on Youtube and about 100K on LinkedIn. He also wrote a  book called "Crush It on LinkedIn" back in Mid 2020 which summarises his experience of using LinkedIn and it is a guide for college students to find opportunities.


Ishan will share his YT journey so far,  why he decided to drop out, what motivated him to do so, how MarkitUp was formed, and a lot more!


Let’s listen to his inspirational journey so far and what he plans to do next! 


0:00 - Intro
2:05 - What drives you in your life?
2:49 - How did you overcome the pain of Failing in JEE Advanced Exam?
6:22 - Do you remember the date you started your YouTube Channel?
7:18 - What's the main reason behind starting your YouTube Channel?
9:13 - What other skills have you learned after Coding & Content Creation?
11:40 - When did you make your First Money?
12:16 - How was your YouTube Journey & How did you reach 10,000 Subscribers?
13:35 - What are your learnings from YouTube?
15:24 - How did you master YouTube Thumbnails?
17:47 - What are your other Income Streams beside YouTube?
19:56 - What was your income in May?
21:44 - When did you get your First Brand Deal & What does it takes to reach here?
24:56 - What is the Sales Engine looks like for 'MarkitUp'?
26:20 - Where do you want to see yourself in 1 Year in terms of numbers?
27:15 - How many Brand Collaborations do you do in a month?
28:52 - How much do you pay a Freelancer per month?
30:05 - How does a day in your Life look like?
33:14 - What made you choose not to spend any more time in college?
39:00 - How do you differentiate your income?
39:55 - What do you do with the money you are making right now?
41:08 - Do you draw any salary from 'MarkitUp'?
43:05 - What is enough for Ishan?
45:02 - Why does $1 Million in Investment important for you?
46:03 - What is one thing that is missing in your life?
47:48 - What do you do to make your growth engine proactive?
49:32 - Have you explored during 10 Day Meditation or Vipassana?
50:43 - What is Your Biggest Fear right now?
53:14 - Do you watch Netflix or any other OTT platform?
54:16 - Do you believe in Manifestation?
55:18 - What's your process for recording a YouTube Video?
57:08 - What would you do if your Investment Portfolio reaches $1 Million?
59:49 - Outro


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The Neon ShowBy Siddhartha Ahluwalia

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