This episode we're joined by Isobelle Panton, Director of Student Recruitment and International at University Academy 92, a higher education offering founded by the Manchester United Class of '92, in partnership with Lancaster University. 

We talk about adapting the higher education offer to youth audiences, challenging the typical format of an undergraduate learning experience and why championing student voice is key to staying relevant in an ever competitive market. 

https://www.linkedin.com/in/isobelle/

https://mobile.twitter.com/isobellepanton 

https://ua92.ac.uk/

Rebecca mentions

Hyper Island as being a unique Higher Ed offering https://www.hyperisland.com/

Gary Neville on TikTok https://www.tiktok.com/@gneville2?lang=en 

Isobelle mentions 

Gymshark as a brand that knows its target youth audience https://uk.gymshark.com/ 

Gymshark's realistic mannequins https://hypebae.com/2022/11/gymshark-london-flagship-location-mannequins-community-body-positivity 

Ryan air as usally being brilliant on social

https://www.tiktok.com/@ryanair?lang=en

But no so much their mean tweet at Jordan Sancho https://talksport.com/football/1243911/ryanair-twitter-jadon-sancho-england-world-cup-squad/