What do your name, image, and likeness all have in common? Well, if you're a college athlete, the answer is a new source of cash. Join us for the first episode of Season 3 of It Figures: The CRI Podcast as CRI Partners Rob Lemmon, Adria Deren, Steve Grice, and Michael Maddox discuss one of collegiate sports' most hot button issues, the NIL. This in-depth discussion stresses the importance of financial literacy, debates potential investment opportunities, and embraces financial risk aversion tactics.