Pulling Shots

It took a while to learn what we learned 😮


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Coffee shop culture, barista management, and employee retention — the real conversation most owners aren't having. Sam and Kailee break down what actually builds a strong coffee shop team: why communication is the root of almost every staff frustration, how menu changes land differently on the floor than on a spreadsheet, the dress code debate, and why there's no substitute for physical presence — or a trusted middleman. If you own a café and you're not in it every day, this one's for you.

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Pulling ShotsBy Friedrichs Coffee