In ‘Made in SG’, Melanie Oliveiro speaks with G-Jay Yong, founder of the tech brand myFirst, makers of the Fone S4 “MagiCode” kids’ smartwatch. Yong will talk about how the smartwatch allows for secret personalised messages between parent and child using the “MagiCode” customisable vibration feature. Yong will also explain how gamification and a reward system are programmed into the watch - helping the child accomplish goals, collect badges, and reinforce routines the fun way. He’ll also talk about myFirst’s other gadgets like the camera and karaoke set.

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