It's ALL Marketing

Have you tried posting to your social media accounts or dancing to the latest TikTok craze and it didn’t lead to more sales? In this episode we break it down and offer some tips to get it working again.

When was the last time you took time to really think about your goals and what excites you about your business? Maybe you want to:- Open an additional location? - Be prominent in your community so you can make a difference- Have more free time - Leave a legacy or create generational wealth I know it’s tough but start by slowing down a little. Take the time now to get clear on...

In this episode, Jan Southern speaks to Trisha Cook - Owner/broker of The Trisha Cook Team at Keller Williams Realty. Trisha is a master at building a real estate business and she shares her take on the US real estate market, how she built her real estate business serving Georgia and South Carolina. We talk about marketing and specifically, real estate marketing. You won't want to miss this episode.

Many businesses don’t really know if their advertising is working and become pessimistic about doing more. Advertising is too important to do without a clear strategy and a way to measure the results. Whether you are investing in print, radio, TV, digital or just social media, understanding the return on investment (ROI) is important.In this episode we offer 7 tips to measure results of your marketing and advertising.An article is also available here: https://jdelsurmarketing.com/i...

In this episode we hear the interview with Derek Horne of The Horne Law Firm in Pooler, Georgia. If you thought you knew all you needed to about Personal Injury attorneys, think again. It isn't all about the aggressive advertising campaigns or making a profit at all costs. For this attorney, it is about caring for his clients. Derek shares his unique and empathetic approach to personal injury cases which will leave you with a fresh perspective on the industry. Derek also shares his ...

In this episode Jan Southern talks with Travis Stephens from Total Service Heating & Air in South Georgia. Travis and his wife Lisa started Total Services after years working for Lisa's family business. Through hard work, integrity and an honest business philosophy, they grew their company to a thriving operation in seven short years.

David Legasse, and his wife Carol are the owners of The Salt Table. David has had a long and successful career in marketing and advertising and shares this knowledge and experience with me, as well as how the couple started and expanded their unique business.The Salt Table has grown to 6 locations and a thriving e-commerce business with hundreds of products. You won't want to miss this episode full of valuable insight for any business owner.

Marketing and technology is moving at a rapid pace. As business leaders, it may be overwhelming. In this episode I summarize 6 areas to focus on in the coming year. These tactics will give you the competitive advantage and help you grow your business through solid, strategic marketing.

In this episode, Jan Southern answers a few of the most common marketing questions she has received and offers sound advice for getting started with marketing, social media and brand identity.

In this episode, Jan Southern chats with Tripp Sheppard. Tripp is the president of the Bank of Newington in South Georgia. Tripp's family founded the Bank of Newington