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My name is George Reid; a former Amazonian turned Amazon consultant.Each week you'll hear top consultants, brand owners, agencies, and Amazon employees share their answers to basic, yet fundamental qu... more
FAQs about It's Always Day One:How many episodes does It's Always Day One have?The podcast currently has 356 episodes available.
January 20, 2023Sponsored Products driving 83% of the total ads sales (Week 3, Lesson 4)Recent performance analysis for Ad types showed sales from SP ads constituted 83% of the total Ad sales in Q4 last year, where Ad spend was adjusted based on Ad types performance. A further breakdown at the placement level shows 55% of the total SP sales coming from the Top of Search placement.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/auditRESOURCESRead our News Feed.Book an Am......more2minPlay
January 20, 2023Growing market share on Amazon takes a coordinated effort (Week 3, Lesson 5)You can start by identifying the opportunities on the Top of page 1, analyzing them through SQP reports or other 3P tools, and developing a plan.Read the full post here.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/auditRESOURCESRead our News Feed.Book an Amazon Advertising audit.Follow me on Twitter.Amazon design examples.Follow our team.$85 to $117k in 45 days. 2-minute breakdown......more3minPlay
January 15, 2023Week 02 (2023) - All LearningsNews feed: https://georges.blog/blogAmazon audit: https://georges.blog/auditFamous email: https://georges.blog/subscribeRESOURCESRead our News Feed.Book an Amazon Advertising audit.Follow me on Twitter.Amazon design examples.Follow our team.$85 to $117k in 45 days. 2-minute breakdown of what we did.Message George....more26minPlay
January 12, 2023Top 3 metrics to gauge ROI on Amazon (Week 2, Lesson 5)These 3 metrics can help assess how Amazon's helping your business. These are your product's Lifetime Value (LTV), keywords ranking, and profitability after factoring in all costs.Read the full post here.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/auditRESOURCESRead our News Feed.Book an Amazon Advertising audit.Follow me on Twitter.Amazon design examples.Follow our team.$85 to $......more3minPlay
January 12, 2023Recent UI updates on the Ad console (Week 1, Lesson 1)We noticed 3 changes on the Ad console UI. These include changes to the portfolio layout and the ability to show 4 KPIs on the graph.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/auditRESOURCESRead our News Feed.Book an Amazon Advertising audit.Follow me on Twitter.Amazon design examples.Follow our team.$85 to $117k in 45 days. 2-minute breakdown of what we did.Message George....more3minPlay
January 12, 2023Major reasons for the drop in sales and action items (Week 1, Lesson 4)If you're facing a dip in sales, it could due to three main factors: traffic issues, conversion rate, and average order value. There are some steps you can take to improve.Read the post here.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/auditRESOURCESRead our News Feed.Book an Amazon Advertising audit.Follow me on Twitter.Amazon design examples.Follow our team.$85 to $117k in 45 da......more3minPlay
January 12, 2023Five Reasons to invest in your Amazon Brand Store (Week 2, Lesson 3)Having a store page can help your Brand grow on Amazon with the five key benefits it provides. These include improved visibility, stronger brand presence, and enhanced customer experience.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/auditRESOURCESRead our News Feed.Book an Amazon Advertising audit.Follow me on Twitter.Amazon design examples.Follow our team.$85 to $117k in 45 days.......more2minPlay
January 12, 2023Relationship between CPC, ACOS, and Conversion (Week 2, Lesson 4)Bids or CPCs are the biggest levers you can pull to drive higher efficiencies in target performance. How a specific bid will perform is based on your product conversion. Knowing this correlation can help calculate and optimize bids.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/auditRESOURCESRead our News Feed.Book an Amazon Advertising audit.Follow me on Twitter.Amazon design examp......more2minPlay
January 12, 2023Sponsored Display strategies for better ROAS (Week 1, Lesson 5)The way you're using Sponsored Display ads esp. targeting, can significantly impact the ad returns. Some strategies are more likely to give better ROAS that include product page targeting and retargeting.Read the post here.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/auditRESOURCESRead our News Feed.Book an Amazon Advertising audit.Follow me on Twitter.Amazon design examples.Follo......more3minPlay
January 12, 2023Avoid this mistake for effective keyword targeting (Week 2, Lesson 2)One of the biggest mistakes with KW targeting is running too many KW targets inside a campaign. This prevents individual KW exposure. KW segregation recently helped us achieve a 2922% increase in overall revenue with improved ROAS.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/auditRESOURCESRead our News Feed.Book an Amazon Advertising audit.Follow me on Twitter.Amazon design exampl......more2minPlay
FAQs about It's Always Day One:How many episodes does It's Always Day One have?The podcast currently has 356 episodes available.