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It’s New 10/29: Google turbulence, ad tech ruling hurts and Merchant Center preferred audiences
Today we covered the ongoing Google search ranking volatility. A judge ruled in favor of publishers over Google in the ad tech monopoly case. Google Merchant Center now lets some merchants and advertisers define an audience for a promotion.
0:00 - Introduction
1:09 - Google Search rankings volatility heated
1:52 - Google ad tech monopoly ruling doesn’t go Google’s way
4:51 - Google Merchant Center preferred audiences for promotions
6:55 - Conclusion
A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.
This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.
View all episodes
By Barry SchwartzToday we covered the ongoing Google search ranking volatility. A judge ruled in favor of publishers over Google in the ad tech monopoly case. Google Merchant Center now lets some merchants and advertisers define an audience for a promotion.
0:00 - Introduction
1:09 - Google Search rankings volatility heated
1:52 - Google ad tech monopoly ruling doesn’t go Google’s way
4:51 - Google Merchant Center preferred audiences for promotions
6:55 - Conclusion
A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.
This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.