Search Engine Roundtable Podcast

It’s New 12/22: Google sues SerpApi scraper, core movement, AI Overview ads expand and channel reporting for MCC


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Today we covered Google suing SerpApi for scraping its search results.  We spotted more Google core update movement this Saturday. Google said Gemini will not replace Google Assistant this year.  Google Ads expands to more AI Overviews.  Google MCC accounts now are seeing channel performance reporting.


0:00 - Introduction

0:52 - Google on optimizing for AI Search

6:14 - Google core update movement 

6:47 - Google Gemini not replacing Assistant too soon

7:26 - Google Ads expands to more AI Overviews

8:33 - Google MCC accounts with channel performance reporting

9:30 - Conclusion


A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.


This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

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Search Engine Roundtable PodcastBy Barry Schwartz