Search Engine Roundtable Podcast

It’s New 3/4: Google 5 trillion searches, 1/3rd barely search, circle to search and more


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Today we discussed how Google posted they are now seeing over 5 trillion searches per day. Rand Fishkin shared new data showing how people search and 1/3rd don’t search Google that much.  10% of searches from younger people start with Circle to Search. Google Merchant Center Next has new product analytics and renamed conversion settings to key events. We also spoke about the creator partnership in Google Ads.  


0:00 - Introduction

0:29 - Google handles over 5 trillion searches

3:04 - New data on how people use Google Search

4:50 - 10% of searches from younger people start with Circle to Search

6:59 - Google Merchant Center product analytics and key events

8:39 - Creator Partnerships in Google Ads

10:07 - Google review QR codes

10:26 - Conclusion


A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.


This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

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Search Engine Roundtable PodcastBy Barry Schwartz