Search Engine Roundtable Podcast

It’s New 4/17: Google On International SEO, Shop Card Videos, Google Ads API & TikTok Ads Exclusions


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Today we covered how Google had to reiterate that international SEO is now changing with Google’s ccTLD update. Google is testing videos in the shopping/e-commerce cards. Google AI Mode may bring a quick search URL. Google Ads API version 19.1 is out. TikTok Ads now has exclusion lists. 


0:00 - Introduction

1:24 - International SEO did not change with Google’s ccTLD change

3:29 - Google testing videos in shopping cards

4:22 - Google AI Mode query URL

7:10 - Google Ads API version 19.1 is out

7:29 - TikTok Ads rolled out exclusion lists 

8:44 - Conclusion


A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.


This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

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Search Engine Roundtable PodcastBy Barry Schwartz