Today we covered the news out of Google Marketing Live around ads in AI Mode, ads in desktop AI Overviews. New Google Ads smart bidding exploration. New Google Ads AI tools and Agentic features. Why Google placed the AI Mode tab on the left, always.  Google’s new help documents on using AI for content and your website and AI search features. 

0:00 - Introduction

0:50 - Google AI Mode Ads & Ads In Desktop AI Overviews

4:57 - Google Ads New AI Tools including Agentic features

6:30 - Google Ads Smart Bidding Exploration

7:47 - Power Pack

10:50 - Google AI Mode tab position

13:03 - Google advice on using AI for content and AI search features 

16:40 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.