Search Engine Roundtable Podcast

It’s New 7/23: Data on Google core update, AI Overview Pew study and more search news


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Today we covered the data providers on the June 2025 Google core update.  Pew Research came out with a study on the impact of Google AI Overviews. Google on state by state pricing with Google Search. Google also added branded searches as a new conversion metric.


0:00 - Introduction

0:50 - Google June core update data

2:47 - New study on Google AI Overviews 

5:45 - Google Search on state by state pricing

7:49 - Google adds branded searches conversion metric

9:05 - Conclusion


A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.


This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

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Search Engine Roundtable PodcastBy Barry Schwartz