Have we gone all Eighties with this episode? The simple answer is 'no', as James shares a very modern and scientifically-backed way of working. Its elegance is in its simplicity.

James Muir, founder and CEO of Best Practice International, shares insights including:

Advancement or continuation?

Close it in THEIR timeframe

Develop yourself in the crucible

Connect with James on LinkedIn, and reach your host Fred Copestake through https://linktr.ee/fredcopestake.

The Selling Through Partnering Skills podcast is sponsored by Remaster Media: www.remastermedia.com.