Kill 'Em With Purpose

Jasmine Isabella on Crafting Brand Messaging With Purpose


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In this conversation, Jasmine, the founder of Cupid Copy, shares her journey from starting it to rebranding it. She discusses the values and personal beliefs she brings into her brand, as well as her approach to creating core offerings and services. Additionally, she provides insights on the importance of aligning with one's brand and the challenges of people-pleasing in business.


Get ready to hear us talk about brand authenticity, marketing, messaging, and purpose-driven brands. We delve into the importance of living the values you preach, the impact of superficial messaging, and the significance of authenticity in brand representation. The discussion also highlights the need for truthful and transparent marketing and the challenges of maintaining integrity in business messaging.


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☕️ Kill 'Em With Purpose

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  • ☕️ Your host: Kendra Valencia from Valen

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    • Follow⁠⁠⁠⁠ @valen.creatives⁠⁠⁠⁠ on TikTok
    • Learn more about ⁠⁠⁠⁠Valen⁠⁠⁠⁠

    • ☕️ Our Purpose-Driven Guest: Jasmine Isabella

      • Website:⁠ https://cupidcopy.co.uk/
      • Follow @cupidcopy⁠ on Instagram

      • ☕️ Special thanks to La 39 Studio for lending the space to record this purpose-driven podcast.

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        Keywords: business journey, rebranding, brand values, core offerings, personal beliefs, brand alignment, people-pleasing, business growth, brand authenticity, marketing messaging, purpose-driven brands, transparency, integrity, superficial messaging, authenticity, brand representation

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        Kill 'Em With PurposeBy Kendra Valencia