About Jason Ciment: Jason Harris Ciment is the CEO of Get Visible, a digital marketing agency helping brands become impossible to ignore through SEO, PPC, WordPress development, AI, and social media strategy. A former CPA and attorney, Jason has been positioning businesses for online dominance since 2005, working with clients like Arbonne, Westfield, and Jacoby & Myers. He’s the author of I Need More Clients and I Need More Patients, providing growth strategies for both professionals and practices. A sought-after speaker and strategist, Jason’s known for blending creative thinking with data-driven execution to generate traffic, leads, and revenue.

In this episode, Ted and Jason Ciment discuss:

• The evolution and diversification of digital marketing strategies over time
• Building authentic client relationships and maintaining long-term engagement
• The growing influence of AI in SEO, content creation, and business process optimization
• Navigating entrepreneurship with purpose, creativity, and adaptability

Key Takeaways:

• Discovery Experience Optimization (DEO) reframes traditional SEO by focusing on being discovered across multiple platforms, crafting unique experiences per channel, and persistently re-engaging prospects until trust is built and action is taken.
• AI-generated content must undergo sentiment and structure analysis to ensure it reads naturally, aligns with human expectations, and adheres to search engine standards—something automated tools alone cannot guarantee.
• Building a strong marketing presence today requires delivering the same compelling message across different media repeatedly, often requiring 7 to 25 touchpoints, to nurture cold audiences into warm relationships that convert.
• In an industry where most agencies rely on scale and templated strategies, offering competitor exclusivity, deep personal engagement, and direct access to doers—not just account reps—creates loyalty that money alone can’t buy.

"Eighty percent of salespeople fail because they don't continue following up—they don't want to hear the no. You just have to not hear no. You have to train yourself to understand that no just means not yet." — Jason Ciment

Connect with Jason Ciment: 

Website: https://www.getvisible.com/

Books: https://www.amazon.com/stores/Jason-Ciment/author/B07FCQ8X8G

LinkedIn: https://www.linkedin.com/in/jasonciment/

Instagram: https://www.instagram.com/jasonciment/

Traffic to Leads Information and links

JuvoLeads.com contact page: https://juvoleads.com/contact/

JuvoLeads website: https://juvoleads.com/

Connect with show host Ted DeBettencort: [email protected]

Ideas or guests for the show: [email protected] 

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