Rethinking Tech

Jeff Bezos Is Building Something New — Here’s Why It Matters


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Jeff Bezos is back in builder mode — and this time, it’s not Amazon.

In this x10 episode of Rethinking Tech, Aparna and Harinda break down Jeff Bezos’ latest startup, what problem it’s trying to solve, and why it fits into a much bigger shift happening across tech, capital, and power.

Rather than chasing headlines, we look at:

  • What Bezos is actually building

  • Why now is the right moment for this move

  • How this fits into the broader tech and geopolitical landscape

  • What it tells us about where innovation — and influence — is heading next

This isn’t speculation. It’s a clear-eyed look at what Bezos’ next chapter could mean.

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👤 LinkedIn (Aparna): https://www.linkedin.com/in/aparnabhushan/
👤 LinkedIn (Harinda): https://www.linkedin.com/in/harindak/


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Rethinking TechBy Rethinking Tech