Jeff Rea, the President and CEO of South Bend Regional Chamber of Commerce, discusses the chamber's role in economic development, tourism, and business advocacy. The chamber serves 1,300 companies employing 60,000 people. Jeff emphasizes the importance of balancing immediate needs with long-term strategies, citing past successes like improving US 31 and advocating for higher education. He highlights the chamber's versatility, combining different roles under one team. Jeff also reflects on his journey, including lessons from his family business and experiences as Mishawaka's mayor, stressing the importance of honesty, resilience, and community involvement.