An independent content-focused strategy consultant, and avowed information sciences obsessive, Jeffrey works at the crossroads of product development, user experience and information sciences.

Main topics:

- Why CVO is an upgrade of CRO

- Improving UX with a pinpoint focus on behavioral cohorts with the help of Reveal

- Automation, customization and personalization tactics: a successful mix of user flow "recipes"

All episodes: eCommerce Growth Show

Episode notes: Progressive Personalization: Getting Strategic with CVO

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