Jen is the creator of the  Indulgent Eats, a food & travel blog & Instagram with over 400,000 followers and dedicated to all things over-the-top indulgent. She is the co-founder of the new Barkada, a modern Filipino restaurant and bar in Hong Kong. Jen is part of the Prestige 40 Under 40 in Hong Kong and her work has been featured by South China Morning Post, TimeOut, BuzzFeed, and Lifestyle Asia, and her photography has also appeared in the New York Times. She’s the author of the Indulgent Eats at Home global cookbook and co-created the viral Ube Cheesecake Doughnut with NYC’s top artisanal doughnut shop Dough. Jen currently lives in Hong Kong with her husband Mike and their golden-doodle Crosby.

VIDEO LINK: https://youtu.be/n5ZzidyQvkI

We cover

• How Jen pivoted from working in digital and mobile marketing to going full time with Indulgent Eats as a global food & travel blogger, where she gets to showcase her deep love for filipino culinary traditions
• How Jen embraced change and took chances to pursue new opportunities after moving to Hong Kong
• The profound influence of Filipino food and culture on Jen’s culinary journey.
• Launching Barkada, a new modern Restaurant in Hong Kong
• Jen’s larger mission of uplifting Filipino food and promoting its visibility not by replacing existing establishments but by adding “Barkada” as a new and exciting option that complements the existing culinary offerings.
• Her deep love for Filipino culinary traditions, which she has been able to showcase through her blog “Indulgent Eats”
• Jen’s lifelong connection to her Filipino identity and her unwavering pride in her heritage
• The real work behind launching a restaurant and the hustle around the growth journey as a successful content creator
• The varying expectations around filipino cuisine and some critiques filipino chefs & restaurateurs in this space
• But that you cant always please every body. And we’re celebrating the love that Barkada is getting
• And the balance of staying true to traditional filipino flavors while letting yourself have fun and put twists on the dishes that invites other people in
• Honoring our parents sacrifices and journeys as we follow our passions
• The myth around “doing it all” 
• Jen’s larger mission of uplifting Filipino food & culture through “Barkada” the balance of honoring tradition while letting yourself get creative and put fun, inviting twists that bring in more to the party

Connect with Jen on IG: @indulgenteats @barkadahk

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