Jennifer Cook has spent well over a decade in the fashion industry, working across wholesale, retail, and merchandising functions at companies such as Zac Posen, Suno, and Westerlind. While most of her career has been spent launching international brands in the North American market, she has recently pivoted into buying with a role at ONS Clothing. On the side she writes Mom Friend, a lifestyle publication focused on the intersection of motherhood, fashion, style, and life in Brooklyn.

In this episode, Sarah Shapiro chats with Jennifer Cook about her journey from working at Abercrombie as a teen to becoming a SoHo boutique buyer. Jennifer shares insights on her transition from PR to wholesale, her experiences in the fashion industry, and the creation of her Substack newsletter, Mom Friend, as a creative outlet and community space.