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Jérôme de Chaunac, PSG Managing Director Americas: what can PSG offer to its American fans, far from the Parisian stadium?
PSG ? The Parisian soccer team!
I sat with Jérôme to talk about PSG's superstar players Neymar and Mbappé. Like Manchester United or Barcelona, or Real Madrid, PSG is now a global brand with more than 300 million fans around the world. That’s a lot.
Jérôme works to develop the PSG’s branding process in South and North America. I asked him: what kind of experience the PSG wants to offer to its American fans, far from the Parisian stadium?
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By Philippe Ungar
4.8
1818 ratings
PSG ? The Parisian soccer team!
I sat with Jérôme to talk about PSG's superstar players Neymar and Mbappé. Like Manchester United or Barcelona, or Real Madrid, PSG is now a global brand with more than 300 million fans around the world. That’s a lot.
Jérôme works to develop the PSG’s branding process in South and North America. I asked him: what kind of experience the PSG wants to offer to its American fans, far from the Parisian stadium?