Zibby speaks to Jessica Gee, mom in the mega-popular Bucket List Family, about NATIONAL GEOGRAPHIC BUCKET LIST FAMILY TRAVEL, an indispensable and beautifully illustrated guide with fifty destination itineraries and countless expert tips for traveling with kids. Jessica shares the origins of her family’s adventures (it involves selling an app, making some money, and traveling instead of buying a house!). The discussion explores her and her husband's intentional approach to building their brand, incorporating content creation and sponsorships from the outset. She highlights the transformative experiences her kids have gained and how incredible it has been for all of them to embrace spontaneity and the value of other cultures. 

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