<p>In this episode of <em>Since Sliced Bread,</em> Jim Simon, founder and CEO of Jimmy!, shares how his bars meet consumers’ needs for snacks that do more than just satiate. </p>

In this episode of Since Sliced Bread, Jim Simon, founder and CEO of Jimmy!, shares how his bars meet consumers’ needs for snacks that do more than just satiate.

Jimmy! Bar leads the way in functional snacks

Presented by Baking &amp; Snack magazine, Since Sliced Bread celebrates the past, present and future of commercial baking. We'll be sharing stories and experiences from the past 100 years of baking and asking the hard questions about how the industry will overcome its latest challenges.

Business

Presented by Baking & Snack magazine, Since Sliced Bread celebrates the past, present and future of commercial baking. We'll be sharing stories and experiences from the past 100 years of baking and asking the hard questions about how the industry will overcome its latest challenges.

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Jimmy! Bar leads the way in functional snacks

Jimmy! Bar leads the way in functional snacks