Jim's Gems

Most injury victims never call a lawyer — and it's not because they don't need one. In this episode of Jim's Gems, Cassidy Lewis sits down with Jim Hurley to unpack the real reasons accident victims stay silent: fee anxiety, insurance-company misinformation, and a genuine misunderstanding of how contingency representation works. If you handle PI cases or advise clients who might, this is a candid look at the objections your intake team hears every day — and how to get ahead of them before a caller hangs up.

Cooper Hurley Injury Lawyers' Managing Partner, Jim Hurley and Chief Marketing Officer, Cassidy Lewis, discuss the importance of referrals to our firm. They share how to promote your business, how to grow your network, and most importantly, how to say thank you. 

To learn more about Cooper Hurley Injury Lawyers' attorney referral program: https://cooperhurley.com/referral/

In this episode of Jim's Gems, Cooper Hurley Injury Lawyers' Chief Marketing Officer, Cassidy Lewis, sits down with Jim to discuss the impact of community giving and involvement. Learn how Cooper Hurley Injury Lawyers practices community giving, measures impact, and stays top of mind for neighbors throughout Hampton Roads, Virginia. 

Current community initiatives mentioned by Jim and Cassidy include Vote for a Cause, which is open now through May 12, 2026 at voteforacause.com. This year, The Car Crash Experts are donating a total of $17,500 to the three Hampton Roads causes who receive the most community votes.

$160K for 60 Years, the personal injury firm's fundraising campaign to celebrate Legal Aid Society of Eastern Virginia's 60th anniversary, is running now through December 21, 2026. Learn more at 60yearsofjustice.com.

In this episode of Jim's Gems, Cooper Hurley Injury Lawyers Senior Associate Attorney, Bailey Gifford, and Chief Marketing Officer, Cassidy Lewis, discuss their personal experiences as women in the legal industry. Bailey shares her journey as a young, new attorney in a new area (Hampton Roads)  and her struggle to find women mentors and peers amidst Covid. Cassidy comments on her experience as a legal marketer and leader within the personal injury firm, including her advice to women in this space. Both women reflect on the importance of community and networking as they discuss the iteration of Cooper Hurley Injury Lawyers' women's networking group, CounselHer Circle. 

Learn more about CounselHer Circle, including upcoming events, at https://cooperhurley.com/attorney-resources/