LISTEN: For the 10th installment of the MJW Careers' Jobsticker's podcast, we will be interviewing Mark Heuer of Mark4Hire.com. about his unusual, guerilla-style marketing technique to post his resume on an outdoor billboard after the 2008  financial crisis. Talk about some outside-the-box marketing! This was from July 9th, 2013.

Mark4hire.com was created during unprecedented times after the 2008  economic downturn when Mark Heuer leveraged what others thought as creativity and Mark termed it as desperation as he was seeking his next career opportunity. Mark Heuer put up a billboard 16 feet high x 60 feet long in Milwaukee, Wisconsin. The Billboard created national coverage on ABC, NBC, FOX, CNN, Good Morning America, countless newspapers and radio shows. With over 2,000 responses and 80 career opportunities offered, Heuer chooses senior living as the next step.